Silver Jewellery Social Media & SEO Specialist

Job ID: 40415711

Budget: ₹100 – ₹400 INR

Role 1: Social Media Growth & Lead Generation Specialist (Instagram, Facebook, YouTube)

We are a premium 925 silver jewellery brand looking for a results-driven social media expert to grow our online presence and generate qualified leads into our WhatsApp community.

Key Responsibilities:

- Create and manage faceless content (reels, shorts, posts)
- Develop a content strategy aligned with jewellery/luxury audience
- Drive traffic and leads to WhatsApp community
- Optimize Instagram & Facebook pages for engagement and conversions
- Manage YouTube Shorts for discovery
- Track and improve performance (reach, engagement, leads)

Success Metrics (VERY IMPORTANT):

- Number of leads added to WhatsApp community
- Cost per lead
- Engagement rate & follower growth

Requirements:

- Proven experience in faceless content growth
- Case studies showing lead generation (not just followers)
- Understanding of Indian audience & jewellery/lifestyle niche
- Strong content + basic ad understanding (bonus)

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Role 2: SEO & Website Growth Manager (E-commerce Focus)

We are looking for an SEO expert who can directly contribute to sales growth, not just rankings.

Key Responsibilities:

- Keyword research focused on buyer intent
- On-page SEO optimization (product pages, collections, blogs)
- Improve website structure, speed, and indexing
- Manage backend product updates (stock, new listings, etc.)
- Track performance via analytics tools

Success Metrics (STRICT):

- Weekly & monthly sales generated from organic traffic
- Conversion rate improvement
- Traffic quality (not just volume)

Requirements:

- Proven SEO results with e-commerce brands
- Ability to connect SEO efforts with revenue impact
- Experience with Shopify/WooCommerce or similar platforms
- Clear reporting & data-driven approach

Note : Happy to hire two different staff also. Not manadatory to rely only on one person to cover both projects.