Revamp High-End Auto Detailing Service Menu

Job ID: 40067934

Budget: $250 – $750 USD

Auto Detailing Service Menu Architecture & Copy Rewrite (Strategy + SEO + ASO)

Project Overview

I’m looking for an experienced service-menu strategist and copywriter to re-architect and rewrite the full service menu for a high-end auto detailing business.

This is strategy + copy only.
You will not touch my website or app. I will implement everything myself.

Your job is to analyze what exists and rebuild it properly, not just rewrite text.



What This Menu Must Do

This menu will directly affect:
• How customers choose services
• How much they spend
• How my business ranks in Google Search (SEO) and App Search (ASO)

The final result should:
• Make the right option feel obvious
• Reduce customer questions during booking
• Increase average ticket without aggressive upsells
• Sound confident, premium, and intentional

No filler language.
No discount framing.
No checklist-style copy.



Scope of Work

You will deliver a decision-driven service menu that includes:
• Re-architecting services using a Good / Better / Best hierarchy
• Renaming services and tiers where needed (clarity + positioning)
• Rewriting descriptions to focus on outcomes and value, not steps
• Defining what is core vs add-on and why
• Reducing price resistance through structure and wording



SEO + ASO Requirements (Important)

Each service description must:
• Include primary and secondary keywords for:
• Auto detailing
• Interior detailing
• Exterior detailing
• Ceramic coating
• Paint correction
• Be written in natural language suitable for:
• Website service pages
• Mobile app service listings
• Avoid keyword stuffing
• Be structured so keywords appear:
• In service titles
• In the first 1–2 sentences
• Naturally throughout

Experience with apps, marketplaces, or service-based platforms is a major plus.



Deliverables

Final delivery should be one structured document containing:
• Final service names (SEO & ASO friendly)
• Tier hierarchy with rationale
• Polished service descriptions with embedded keywords
• Add-on positioning and wording
• Notes explaining keyword strategy and placement

This document will be used directly to update my app and website.



Who This Is For

This project is for someone experienced in:
• Service-based pricing psychology
• SEO for local services
• ASO-friendly copy for apps
• Premium service positioning

If your work is limited to blogs, ads, or generic SEO writing, this is not a fit.



Budget

$150–$300 USD
Paying for strategy and keyword intelligence, not just writing.



To Apply

Please include:
• Examples of SEO-optimized service pages or menus
• Any experience with ASO or app-based service listings
• A brief explanation of how you balance keywords with conversion
• Confirmation you are comfortable delivering this as a document only



Final Note

I’m looking for clarity, hierarchy, authority, and search performance — not fluff.

If you understand how people choose services and how platforms rank them, we’ll work well together.