Organic Skincare Social Strategy
Budget: ₹1,500 – ₹12,500 INR
I’m building an organic skin-care line and now need a clear, actionable social-media strategy that lives primarily on Instagram and Facebook. My two top priorities are to grow brand awareness among ingredient-conscious customers and to convert that attention into measurable sales through the shop link on both platforms.
Here’s what I’m looking for:
• A 30-day content calendar detailing post themes, Stories sequences, Reels ideas, and live-session angles that align with clean-beauty values.
• Voice, visual, and hashtag guidelines so the feed feels cohesive and on-brand.
• Two paid-campaign frameworks created inside Meta Business Suite—complete with target audiences, ad copy, creative references, and a simple funnel that leads to the product page.
• An engagement playbook outlining daily community-management tasks, influencer collaboration ideas, and KPI benchmarks pulled from Instagram Insights and Facebook Ads Manager.
• A lightweight reporting template (Google Sheet or similar) that lets me track reach, click-throughs, and conversion against the above goals.
Deliver the strategy deck (PDF or Google Slides), the calendar, and the reporting sheet. We’ll schedule a hand-off call so you can walk me through implementation and answer questions before I take it live.
Here’s what I’m looking for:
• A 30-day content calendar detailing post themes, Stories sequences, Reels ideas, and live-session angles that align with clean-beauty values.
• Voice, visual, and hashtag guidelines so the feed feels cohesive and on-brand.
• Two paid-campaign frameworks created inside Meta Business Suite—complete with target audiences, ad copy, creative references, and a simple funnel that leads to the product page.
• An engagement playbook outlining daily community-management tasks, influencer collaboration ideas, and KPI benchmarks pulled from Instagram Insights and Facebook Ads Manager.
• A lightweight reporting template (Google Sheet or similar) that lets me track reach, click-throughs, and conversion against the above goals.
Deliver the strategy deck (PDF or Google Slides), the calendar, and the reporting sheet. We’ll schedule a hand-off call so you can walk me through implementation and answer questions before I take it live.