Lead-Generating Social Media Campaign
Budget: ₹1,500 – ₹12,500 INR
I need an experienced social media marketer to plan and run a lead-generation campaign across Facebook, Instagram, Twitter and LinkedIn. My priority is to turn targeted audiences into qualified leads, so every activity—from the content calendar to the ad set structure—should be designed with conversion in mind.
Here is what I expect:
• A concise strategy that explains audience targeting, creative angles and the funnel you’ll build or optimise.
• A 30-day calendar that balances images, short-form videos and punchy written posts, clearly indicating which pieces will be organic and which will be promoted.
• Campaign build-out inside each platform’s ad manager, including tracking pixels and custom conversion events.
• Ongoing optimisation with weekly performance reports outlining cost per lead, key learnings and next-step recommendations.
I already have brand guidelines, logos and sample content ready to share as soon as we start. If you’ve successfully driven leads on these platforms before, tell me briefly how you approached audience research and any tools you lean on (for example, Meta Business Suite, Buffer, Hootsuite, Canva, Adobe Express). Looking forward to seeing how you would structure the first month and your timeline for delivering the initial strategy.
Here is what I expect:
• A concise strategy that explains audience targeting, creative angles and the funnel you’ll build or optimise.
• A 30-day calendar that balances images, short-form videos and punchy written posts, clearly indicating which pieces will be organic and which will be promoted.
• Campaign build-out inside each platform’s ad manager, including tracking pixels and custom conversion events.
• Ongoing optimisation with weekly performance reports outlining cost per lead, key learnings and next-step recommendations.
I already have brand guidelines, logos and sample content ready to share as soon as we start. If you’ve successfully driven leads on these platforms before, tell me briefly how you approached audience research and any tools you lean on (for example, Meta Business Suite, Buffer, Hootsuite, Canva, Adobe Express). Looking forward to seeing how you would structure the first month and your timeline for delivering the initial strategy.