Founder Brand Strategy & Positioning - Ghostwriter
Budget: ₹400 – ₹750 INR
I’m looking for a strategist who can sit virtually at my side, listen to the way I speak, and bottle that tone and style so every public touch-point sounds unmistakably “me.” The primary goal is sharper audience engagement, and the story we will tell revolves around our product’s journey and the innovations that set it apart.
Here’s how I picture the collaboration:
• Discovery: Regular conversations where you pull the raw signal from my head—half-formed ideas, anecdotes, future plans—and map them against market opportunities.
• Voice & Narrative Framework: A concise guide that documents my cadence, vocabulary, and point of view, then strings it into a compelling product-led storyline.
• Positioning Assets: Clear bio lines, keynote angles, social media pillars, and press-ready sound bites that reinforce the narrative wherever it appears.
• Consistent Execution: A three-month content calendar (blog, LinkedIn, podcast outlines, or similar channels we select together) with drafts ready for my quick review, plus a simple governance process so nothing derails.
Acceptance criteria
1. Founder's Voice- Substack article (based on an audio file).
2. Core positioning statement and elevator pitch that both of us can recite verbatim.
3. First month of publish-ready content delivered two weeks before go-live.
4. Engagement metrics framework agreed upon to track lift in audience interaction.
If you thrive on translating visionary chatter into structured, scalable messaging—and can operate with C-suite maturity—let’s talk.
Here’s how I picture the collaboration:
• Discovery: Regular conversations where you pull the raw signal from my head—half-formed ideas, anecdotes, future plans—and map them against market opportunities.
• Voice & Narrative Framework: A concise guide that documents my cadence, vocabulary, and point of view, then strings it into a compelling product-led storyline.
• Positioning Assets: Clear bio lines, keynote angles, social media pillars, and press-ready sound bites that reinforce the narrative wherever it appears.
• Consistent Execution: A three-month content calendar (blog, LinkedIn, podcast outlines, or similar channels we select together) with drafts ready for my quick review, plus a simple governance process so nothing derails.
Acceptance criteria
1. Founder's Voice- Substack article (based on an audio file).
2. Core positioning statement and elevator pitch that both of us can recite verbatim.
3. First month of publish-ready content delivered two weeks before go-live.
4. Engagement metrics framework agreed upon to track lift in audience interaction.
If you thrive on translating visionary chatter into structured, scalable messaging—and can operate with C-suite maturity—let’s talk.