Expert SEO Specialist for Adult Directory Site

**Title:**
Advanced On-Page SEO Specialist Needed (Adult Directory Website – City Page Optimisation + Technical Cleanup)

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**Description:**

I’m looking for an experienced SEO specialist to optimise a live escort directory website. This is NOT a beginner task — I need someone who understands technical SEO, on-page optimisation, and scalable city-based SEO structures.

The website is already live and receiving traffic, but needs proper optimisation to improve rankings across UK city pages.

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**Scope of Work:**

**1. On-Page SEO (City Pages)**

* Optimise H1, meta titles, meta descriptions
* Improve on-page content structure for ranking (without keyword stuffing)
* Ensure correct keyword targeting per city (e.g. "Sheffield escorts", "Barnsley escorts")
* Improve internal linking strategy between city pages

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**2. Technical SEO Fixes**

* Identify and fix duplicate content issues
* Resolve canonical issues (Google currently choosing wrong pages)
* Implement proper structure for location-based pages
* Fix indexing issues (pages crawled but not indexed)

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**3. Tag Page Cleanup (IMPORTANT)**

* Audit existing tag-based URLs
* Implement proper 301 redirect strategy to main city pages
* Ensure no SEO value is lost during cleanup
* Remove unnecessary indexed URLs

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**4. Google Search Console Optimisation**

* Analyse performance data (queries + pages)
* Identify quick-win opportunities (cities already getting impressions)
* Improve CTR where possible

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**5. Content Guidance**

* Provide structure/templates for high-ranking city pages
* Suggest improvements for scaling across 50+ UK locations

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**Requirements:**

* Proven experience with SEO (show examples)
* Experience with large directory / marketplace sites
* Strong understanding of technical SEO
* Experience handling duplicate content & canonical issues
* MUST be comfortable working with adult industry websites

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**Nice to Have:**

* Experience with Next.js or modern JS frameworks
* Experience scaling location-based SEO pages

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**Deliverables:**

* Full SEO audit (prioritised)
* Clear action plan
* Implementation support (not just advice)
* Measurable improvements in rankings

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**Important:**

This is NOT a one-off task.
If results are good, this will turn into ongoing monthly work.

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**To Apply:**

Please include:

* Examples of similar SEO work
* What you would fix first on a site like this
* Your approach to handling duplicate/tag pages

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Budget: Open (based on experience and results)