Youth Social Media Contest Campaign
Budget: $250 – $750 USD
I’m ready to launch a contest-driven campaign that speaks directly to teenagers. The headline metric is follower growth, but I also expect a healthy lift in day-to-day engagement and, where possible, sales momentum. I need someone to take this idea from spark to winner announcement.
Here’s the journey I’d like you to guide:
• Analyse the brand and teen audience, then recommend the best contest format—photo competition, hashtag challenge, giveaway, or a blend that feels natural.
• Propose prizes that genuinely excite teens while staying on-brand.
• Draft clear, compliant rules that make participation effortless.
• Map out a promotion plan across the most relevant social platforms, supported by email pushes, complete with copy, creative assets and a realistic calendar.
• Implement tracking so we can watch follower counts, mentions and interactions climb in real time.
• Moderate and manage entries, keep conversations lively, select winners transparently, and close the loop with an appreciation post.
Acceptance criteria:
• Contest blueprint approved before launch.
• Platform-ready visuals delivered on time.
• Weekly performance snapshots highlighting new followers and engagement spikes.
• Final wrap-up report with winner announcement assets and key results.
Feel free to lean on the tools you know best—Meta Business Suite, TikTok Ads Manager, Canva, Figma, Hootsuite—so long as they help us move quickly and stay organised. Share your timeline and milestone suggestions, and let’s build a contest that turns teenagers into loyal followers and passionate advocates.
Here’s the journey I’d like you to guide:
• Analyse the brand and teen audience, then recommend the best contest format—photo competition, hashtag challenge, giveaway, or a blend that feels natural.
• Propose prizes that genuinely excite teens while staying on-brand.
• Draft clear, compliant rules that make participation effortless.
• Map out a promotion plan across the most relevant social platforms, supported by email pushes, complete with copy, creative assets and a realistic calendar.
• Implement tracking so we can watch follower counts, mentions and interactions climb in real time.
• Moderate and manage entries, keep conversations lively, select winners transparently, and close the loop with an appreciation post.
Acceptance criteria:
• Contest blueprint approved before launch.
• Platform-ready visuals delivered on time.
• Weekly performance snapshots highlighting new followers and engagement spikes.
• Final wrap-up report with winner announcement assets and key results.
Feel free to lean on the tools you know best—Meta Business Suite, TikTok Ads Manager, Canva, Figma, Hootsuite—so long as they help us move quickly and stay organised. Share your timeline and milestone suggestions, and let’s build a contest that turns teenagers into loyal followers and passionate advocates.