Promote travel deals so client can visit website to subscribe for quotation

I want to turn my flow of travel offers into irresistible short-form videos that pull in fresh, qualified leads. Content marketing is my main growth lever, and video is the format that reliably sparks interest in this niche. The plan is simple: create and publish a steady stream of attention-grabbing clips on TikTok, each one showcasing destinations, limited-time deals, or insider tips with a clear call-to-action that directs viewers to my booking funnel.

You’ll handle the full creative cycle—scripting snappy hooks, shooting or sourcing footage, editing in vertical 9:16, adding captions, music, and on-screen text that fits TikTok’s fast pace. A light dose of travel storytelling should be woven in so the pieces feel inspiring rather than salesy. Once approved, you’ll post from my account (or deliver ready-to-upload files) and include hashtags, descriptions, and a thumbnail that maximises reach.

Deliverables I need up front:
• A content calendar covering the first two weeks, outlining video topics and posting times
• Five finished TikTok-ready videos (15-30 seconds each, MP4, 1080 × 1920)
• Captions, hashtags, and CTA copy for each post
• Basic performance template so I can track views, engagement, and click-throughs

If we hit the engagement benchmarks we’ll scale output and optionally repurpose the best clips for other social channels.