Tank Game Launch Marketing Drive

Job ID: 40507368

Budget: $750 – $1,500 USD

I’m weeks away from releasing my browser-based competitive tank game and want to hand the marketing wheel to someone who lives and breathes growth. The core request is clear: take full ownership of a Marketing & Growth push centred on social media campaigns, with special focus on Instagram and Twitter. I also consider Discord an essential channel for fostering early-stage community discussion.

You’ll audit what already exists, craft an end-to-end launch plan, and then execute. That means shaping the brand voice, designing thumb-stopping assets, scheduling posts, running paid and organic experiments, tracking the numbers, and iterating fast. I can supply deep game lore, high-resolution art, combat clips, and any in-game telemetry you need for performance-driven storytelling.

Key Deliverables
• 30-day content calendar covering Instagram, Twitter, and Discord announcements
• Paid social campaign setup with clear audience targeting, creative variations, and KPI benchmarks
• Community engagement blueprint: event ideas, AMA outlines, giveaway mechanics, and moderation guidelines
• Weekly performance reports summarising reach, CAC, retention signals, and actionable tweaks

Acceptance Criteria
• Campaigns go live no later than two weeks from project start
• All creative assets meet the platform specs and pass brand review on first draft
• KPI report shows measurable lift in follower count, engagement rate, and email wait-list sign-ups by the end of the initial 30-day sprint

If you know how to blend data-backed strategy with punchy visuals—and you’re excited about turning a polished indie game into a breakout hit—let’s get rolling.