Promote VR LBE Venue Online
Budget: $15 – $25 USD
I run an out-of-home VR location-based entertainment venue and now need a results-driven push that brings more foot-traffic and group bookings. The core of the project is a coordinated social-media, email, and content-marketing campaign, with fresh content created for me, not just strategy decks.
Social Media
My priority is Facebook and Instagram. I’m looking for someone who can plan and publish eye-catching posts, reels, stories, and paid ad creatives that highlight our immersive experiences, special events, and membership offers. Community management—responding to comments and messages in brand voice—is part of the brief.
Email Marketing
I have a growing list from on-site sign-ups and online bookings. I need engaging welcome flows, monthly newsletters, and targeted promo blasts that nudge past guests back through the door and convert new leads from social ads.
Content Marketing
Blog-style articles, short venue guides, and press-style releases will help boost search visibility and give us shareable assets. You’ll handle topic research, writing, basic on-page SEO, and coordination with my web team for publishing.
Key deliverables :
Marketing Audit (ad accounts, websites, funnel)
• Analyze the effectiveness of Facebook/Instagram Ads and Google Ads.
• Examine the sales funnel to identify where leads are lost and how to improve conversion.
• Provide data-driven optimization recommendations.
Targeted Ads on Facebook / Instagram
• Set up ad campaigns to attract customers in a specific city.
• Test audience segments and optimize creatives.
• Launch retargeting campaigns.
• Track and optimize CPL (cost per lead) and conversion rate.
Contextual Ads in Google Ads
• Set up keyword-based search campaigns.
• Use negative keywords and optimize bids to reduce cost.
• Track conversions via Roistat and adjust ads.
• Launch geo-targeting for better local reach
Influencer Marketing (search, negotiations, launch)
• Work with up to 5 influencers per month on a barter basis (no extra cost).
• Select relevant influencers in the partner’s city.
• Manage negotiations, terms, and placements.
• Optionally add +5 influencers with paid budget.
• Use UTM tags and promo codes to track performance.
Kommo CRM Integration (funnels, scripts)
• Complete Kommo CRM integration to track all leads.
• Build and automate sales funnels (from first contact to payment).
• Create automated tasks and reminders.
• Prepare communication scripts to improve conversions.
Roistat Setup and Integration (analytics, metrics)
• Connect analytics from all ad platforms into one dashboard.
• Set up end-to-end tracking to identify profitable channels.
• Optimize marketing budget by disabling inefficient campaigns.
• Monitor CPL, CPO, ROMI for profitability
SEO Page Optimization
• Optimize website for local search queries (keywords, meta, structure).
• Provide content and review recommendations for Google Maps.
• Improve visibility so users can easily find the arena.
SMM (Instagram, TikTok)
• Create 25+ stories, 10 reels, and 10 posts per month.
• Develop a content strategy to grow reach and engagement.
• Work with polls, quizzes, and comments.
Please share relevant VR, gaming, or entertainment campaign examples and outline the tools you prefer (e.g., Meta Business Suite, Mailchimp, Canva, Adobe CC). I’d like to kick off within a month and will approve milestones as each deliverable is completed.
Social Media
My priority is Facebook and Instagram. I’m looking for someone who can plan and publish eye-catching posts, reels, stories, and paid ad creatives that highlight our immersive experiences, special events, and membership offers. Community management—responding to comments and messages in brand voice—is part of the brief.
Email Marketing
I have a growing list from on-site sign-ups and online bookings. I need engaging welcome flows, monthly newsletters, and targeted promo blasts that nudge past guests back through the door and convert new leads from social ads.
Content Marketing
Blog-style articles, short venue guides, and press-style releases will help boost search visibility and give us shareable assets. You’ll handle topic research, writing, basic on-page SEO, and coordination with my web team for publishing.
Key deliverables :
Marketing Audit (ad accounts, websites, funnel)
• Analyze the effectiveness of Facebook/Instagram Ads and Google Ads.
• Examine the sales funnel to identify where leads are lost and how to improve conversion.
• Provide data-driven optimization recommendations.
Targeted Ads on Facebook / Instagram
• Set up ad campaigns to attract customers in a specific city.
• Test audience segments and optimize creatives.
• Launch retargeting campaigns.
• Track and optimize CPL (cost per lead) and conversion rate.
Contextual Ads in Google Ads
• Set up keyword-based search campaigns.
• Use negative keywords and optimize bids to reduce cost.
• Track conversions via Roistat and adjust ads.
• Launch geo-targeting for better local reach
Influencer Marketing (search, negotiations, launch)
• Work with up to 5 influencers per month on a barter basis (no extra cost).
• Select relevant influencers in the partner’s city.
• Manage negotiations, terms, and placements.
• Optionally add +5 influencers with paid budget.
• Use UTM tags and promo codes to track performance.
Kommo CRM Integration (funnels, scripts)
• Complete Kommo CRM integration to track all leads.
• Build and automate sales funnels (from first contact to payment).
• Create automated tasks and reminders.
• Prepare communication scripts to improve conversions.
Roistat Setup and Integration (analytics, metrics)
• Connect analytics from all ad platforms into one dashboard.
• Set up end-to-end tracking to identify profitable channels.
• Optimize marketing budget by disabling inefficient campaigns.
• Monitor CPL, CPO, ROMI for profitability
SEO Page Optimization
• Optimize website for local search queries (keywords, meta, structure).
• Provide content and review recommendations for Google Maps.
• Improve visibility so users can easily find the arena.
SMM (Instagram, TikTok)
• Create 25+ stories, 10 reels, and 10 posts per month.
• Develop a content strategy to grow reach and engagement.
• Work with polls, quizzes, and comments.
Please share relevant VR, gaming, or entertainment campaign examples and outline the tools you prefer (e.g., Meta Business Suite, Mailchimp, Canva, Adobe CC). I’d like to kick off within a month and will approve milestones as each deliverable is completed.