Online Course Content Promotion

Job ID: 39937834

Budget: ₹12,500 – ₹37,500 INR

I own a set of online courses and want to generate consistent revenue by promoting them exclusively through content marketing—no paid ads, no email blasts, just persuasive, value-driven content.

What I need from you
• A concise content-marketing strategy that maps buyer personas to each course and suggests the most effective formats (blog posts, long-form articles, tutorials, guest posts, infographics, short videos, etc.).
• An editorial calendar for the first 4–6 weeks.
• Creation of the initial content pack: at least five high-quality, SEO-optimised pieces (1 000–1 500 words each) ready for publishing on my site or reputable third-party blogs.
• On-page SEO guidance—titles, meta descriptions, internal linking—for every asset you deliver.
• Metrics framework so I can track traffic, engagement, and conversions from each piece.

Success looks like a clear plan, polished content that positions the courses as must-have learning resources, and measurable growth in qualified leads and sales. If you’re experienced in digital-product storytelling, keyword research, and data-driven optimisation, I’m eager to review your approach and recent content samples.