Marketing Head

This position is accountable for producing the following result:

RESULT STATEMENT
To acquire long-term, quality clients for the company through the creation of the company’s positioning, sensory packages, and marketing strategies, and the development and implementation of lead generation and lead conversion systems



WORK LISTING
Strategic and tactical work for which this position is accountable:
Strategic Work:
Developing strategies for brand identity, awareness, and positioning.
Identifying opportunities to reach new market segments and expand market share.
Improving customer engagement using various marketing channels and strategies.
Formulate marketing strategy with others in the executive team.
Tactical Work:
Maintaining SEO regular keyword research and other best practices.
Assisting with content post-production.
Procurement of topics and preparing SEO scripts and - pre-production.
Maintaining a Content calendar and publishing content.
Running and monitoring campaign ads on different platforms.
Reporting marketing progress with the executive team.