Instagram & WhatsApp B2C Lead Campaign - spiritual / alternative healing - all in Tamil Language
Budget: ₹1,500 – ₹12,500 INR
I want to attract a steady stream of new B2C prospects and move them smoothly from awareness to conversation, all within the channels my customers already use every day. The core of this project is a joined-up lead-generation funnel that runs across Instagram and WhatsApp, supported by compelling content marketing pieces that drive clicks and opt-ins. Also develop the insta profile. The campaign will be the upsell model.
Here’s what I need from you:
• Strategy & Setup
- Map out a clear customer journey for Instagram posts, Stories, Reels and ads that pushes qualified traffic to WhatsApp.
- Build or refine the WhatsApp Business profile, automated greetings and quick-reply templates so leads feel attended to instantly.
• Content Creation
- Design thumb-stopping Instagram creatives (static, carousel and short-form video) and craft captions with strong calls to action.
- Produce short educational or value-driven content assets (PDF guides, micro-blog posts, etc.) that can be offered as lead magnets.
• Campaign Execution
- Schedule and publish content, then run targeted Instagram ads to the audiences most likely to convert.
- Integrate Facebook/Instagram Lead Ads or link-click campaigns with WhatsApp click-to-chat for seamless hand-off.
• Tracking & Optimisation
- Set up conversion tracking, UTM tagging and simple dashboards so I can see cost-per-lead, response times and close rates.
- Provide weekly tweaks to creative, copy or audience targeting based on performance data.
Acceptance criteria:
1. First leads arriving in WhatsApp within two weeks of campaign launch.
2. Cost per qualified lead reported and trending downward by the end of week four.
3. All assets and ad accounts handed over with clear, reusable structures and documented settings.
If you’re comfortable building high-engagement Instagram content, automating WhatsApp follow-ups and optimising every stage until we’re consistently collecting consumer leads, let’s talk.
Here’s what I need from you:
• Strategy & Setup
- Map out a clear customer journey for Instagram posts, Stories, Reels and ads that pushes qualified traffic to WhatsApp.
- Build or refine the WhatsApp Business profile, automated greetings and quick-reply templates so leads feel attended to instantly.
• Content Creation
- Design thumb-stopping Instagram creatives (static, carousel and short-form video) and craft captions with strong calls to action.
- Produce short educational or value-driven content assets (PDF guides, micro-blog posts, etc.) that can be offered as lead magnets.
• Campaign Execution
- Schedule and publish content, then run targeted Instagram ads to the audiences most likely to convert.
- Integrate Facebook/Instagram Lead Ads or link-click campaigns with WhatsApp click-to-chat for seamless hand-off.
• Tracking & Optimisation
- Set up conversion tracking, UTM tagging and simple dashboards so I can see cost-per-lead, response times and close rates.
- Provide weekly tweaks to creative, copy or audience targeting based on performance data.
Acceptance criteria:
1. First leads arriving in WhatsApp within two weeks of campaign launch.
2. Cost per qualified lead reported and trending downward by the end of week four.
3. All assets and ad accounts handed over with clear, reusable structures and documented settings.
If you’re comfortable building high-engagement Instagram content, automating WhatsApp follow-ups and optimising every stage until we’re consistently collecting consumer leads, let’s talk.