Expert Content Marketer for Complex Topics

Job ID: 39599131

Budget: $250 – $750 USD

We are seeking a Content Marketing Specialist who excels at writing clear, accurate, and engaging content across a range of complex topics including logistics, economics, emerging technologies, AI, and blockchain. This role is ideal for someone who can quickly research and synthesize information from credible sources to produce high-impact content for blogs, PR announcements, news articles, and social media platforms.

Your content will serve to educate, inform, and attract our target audiences while improving visibility and traffic to our websites. Experience in SEO, multi-platform publishing, and content distribution strategies is highly valued.

Key Responsibilities

Research and write original, well-structured content in English, including:
- Blog posts
- PR and company announcements
- News-style articles
- Social media posts (LinkedIn, Twitter, etc.)

Translate complex concepts (e.g., AI, blockchain, logistics systems) into content that is accessible and accurate
Ensure content is backed by reputable, up-to-date sources
Optimize all content for SEO (keywords, formatting, metadata)
Collaborate with design and marketing teams to align content with visual and campaign strategies
Maintain a consistent tone and voice across all platforms
Monitor content performance and adjust strategies to increase engagement and traffic
Repurpose long-form content into bite-sized formats (e.g., carousels, infographics, threads)

Requirements

Proven experience in content writing, journalism, or digital marketing
Strong research skills and ability to validate sources
Native-level written English with excellent grammar
Experience in writing for B2B audiences (tech, logistics, finance preferred)
Knowledge of SEO and content analytics tools (e.g., SEMrush, Ahrefs, Google Analytics)
Ability to work under tight deadlines and manage multiple tasks simultaneously
Familiarity with publishing platforms (e.g., WordPress, Medium, LinkedIn, Substack)

Nice to Have

Experience writing for startups, SaaS companies, or blockchain/Web3 projects
A portfolio with content that drove measurable traffic or conversions
Understanding of keyword strategy and backlink outreach
Knowledge of content automation tools or AI writing assistants (e.g., Jasper, Notion AI)