B2C Edtech Lead Generation Campaign

Job ID: 39930791

Budget: ₹400 – ₹750 INR

I run an EdTech platform that sells learning programs directly to students and professionals and I need help filling the top of our funnel with qualified B2C prospects. The two channels I want to lean on are Social media marketing and Content marketing; no cold-calling or email blasts—just engaging, value-driven outreach that attracts parents, students, and lifelong learners who are already active online and ready to explore new ways of learning.

Here’s what I’m looking for:

• A clear growth plan that pairs thumb-stopping social posts, reels, and paid ads (Facebook, Instagram, YouTube, LinkedIn—whichever mix you recommend) with useful blog articles, infographics, or lead magnets that capture contact details.
• End-to-end execution: campaign setup, creative briefs, copy, landing page suggestions, basic funnel reporting.
• A steady flow of qualified B2C leads each week, with tracking on cost-per-lead, source, and conversion intent so we can double-down on what works.

If you have a proven track record of driving consumer leads in education or similar niches and you’re comfortable owning both the social and content sides of the engine, let’s talk about timelines, benchmarks, and how many leads you believe we can realistically hit in the first 90 days.