Digital Marketing in the ERP/Accounting Software Space
Budget: $8 – $15 USD
We need a resource who is experienced digital marketer - who can take full ownership of our WordPress site in the ERP and Cloud Accounting Software space, with one clear objective: generate more qualified leads. That means blending content marketing, SEO optimization, email marketing and strategic social media activity into a single, repeatable engine.
Day-to-day you’ll keep the site fresh - writing blog posts that answer our buyers’ questions, turning deeper insights into downloadable e-books or whitepapers, and making sure every page follows on-page and technical SEO best practices. You’ll also slice the same material into concise social posts so we amplify each piece and drive visitors back to gated assets that capture contact details.
Because prospects in this niche speak a specialized language, experience writing about ERP or accounting software is a real advantage. I’ll supply product knowledge and customer pain-points; you turn that into copy that ranks and converts.
Key deliverables I will review:
• Monthly content calendar mapped to target keywords
• Search-optimized blog articles plus one e-book or whitepaper each quarter
• Updated WordPress pages with meta, schema, speed and internal linking tuned for SEO
• Short social posts that promote every new piece
• Performance report tracking traffic, rankings and—most importantly—lead growth
Tools like WordPress, Yoast or RankMath, GA4 and Search Console should already be second nature to you. If you have a track record of turning organic ERP software traffic into demo requests, let’s get started.
Note: For us to consider you, we need to know which similar software you had handled before. Those without the necessary background will be disregarded.
Day-to-day you’ll keep the site fresh - writing blog posts that answer our buyers’ questions, turning deeper insights into downloadable e-books or whitepapers, and making sure every page follows on-page and technical SEO best practices. You’ll also slice the same material into concise social posts so we amplify each piece and drive visitors back to gated assets that capture contact details.
Because prospects in this niche speak a specialized language, experience writing about ERP or accounting software is a real advantage. I’ll supply product knowledge and customer pain-points; you turn that into copy that ranks and converts.
Key deliverables I will review:
• Monthly content calendar mapped to target keywords
• Search-optimized blog articles plus one e-book or whitepaper each quarter
• Updated WordPress pages with meta, schema, speed and internal linking tuned for SEO
• Short social posts that promote every new piece
• Performance report tracking traffic, rankings and—most importantly—lead growth
Tools like WordPress, Yoast or RankMath, GA4 and Search Console should already be second nature to you. If you have a track record of turning organic ERP software traffic into demo requests, let’s get started.
Note: For us to consider you, we need to know which similar software you had handled before. Those without the necessary background will be disregarded.