B2B Content Marketing Campaigns

Job ID: 40020453

Budget: £18 – £36 GBP

I want to amplify our brand’s reach among other companies through a fully-fledged content marketing program. The goal is to design and run campaigns that speak to a strictly B2B audience, positioning us as the go-to partner in our space.

Here is what I need from you:

• Campaign strategy and calendar built around blog posts, infographics and short-form or explainer videos
• Creation of the actual content—drafting, design, light editing and optimization for search and social where it makes sense
• Distribution planning that leverages channels such as LinkedIn, niche industry forums, newsletters and any other outlets you feel will move the needle
• Clear performance tracking with analytics dashboards (Google Analytics, HubSpot, SEMrush, or similar) and a simple report on what should be iterated for the next cycle

For acceptance, each piece must be on-brand, original, and delivered in the agreed-upon format (Word/Google Doc for articles, layered source files for infographics, HD files or links for videos) alongside the metrics you’ve set to evaluate impact.

If you’ve previously built B2B funnels or led content campaigns that turned readers into qualified leads, let’s talk about how you can replicate that success for us.