Product Description Copywriting For Online Store
Budget: $2 – $8 USD
I have well over fifty products queued for launch in my online store, and each item needs its own persuasive, search-friendly description. You will receive a brand-voice guide plus a template that outlines tone, structure, required keywords, and the key feature/benefit fields I already use across the site. The task is to fill those templates with fresh copy that matches the guide while avoiding repetition from one product to the next.
Experience not needed
Every description should:
• Follow the provided template exactly (headline, short hook, scannable bullet points, 1–2 SEO keywords, and a brief closing line).
• Hit 120–160 words so the layout remains consistent on product pages.
• Communicate benefits first, specs second, and keep language clear and conversion-focused.
I’ll share product photos, core specs, and any unique selling points as a Google Drive folder. Drafts can be delivered in Google Docs or directly in a CSV if that makes bulk upload into Shopify easier for you. I’ll review the first five descriptions as a checkpoint; once those are approved, the remaining batch can move forward in groups of ten for a smooth workflow and quick feedback turnaround.
If you have experience writing at scale for e-commerce and can keep a consistent, engaging voice across numerous SKUs, this project should be straightforward.
Experience not needed
Every description should:
• Follow the provided template exactly (headline, short hook, scannable bullet points, 1–2 SEO keywords, and a brief closing line).
• Hit 120–160 words so the layout remains consistent on product pages.
• Communicate benefits first, specs second, and keep language clear and conversion-focused.
I’ll share product photos, core specs, and any unique selling points as a Google Drive folder. Drafts can be delivered in Google Docs or directly in a CSV if that makes bulk upload into Shopify easier for you. I’ll review the first five descriptions as a checkpoint; once those are approved, the remaining batch can move forward in groups of ten for a smooth workflow and quick feedback turnaround.
If you have experience writing at scale for e-commerce and can keep a consistent, engaging voice across numerous SKUs, this project should be straightforward.