Wedding Dress Website SEO - Leyonora

Job ID: 40499658

Budget: $250 – $750 USD

My wedding-dress site needs a full SEO tune-up so future brides find us first when they search online. The project covers every layer of optimisation—from cleaning up on-page elements to strengthening authority off-site and ironing out technical quirks that slow the store down.

Current situation
• The catalogue is live on WordPress with WooCommerce.
• Product descriptions, blog articles and images are in place, but rankings and organic traffic are soft compared with competitors.
• No structured keyword plan exists yet, and I have not tackled local or international targeting in any organised way.

Scope of work
I want a specialist to audit the site, create a data-backed keyword strategy around bridal gowns and related accessories, and then implement the fixes. That includes polishing metadata, headings and internal links, boosting page speed, adding schema markup, crafting fresh content where gaps appear, and developing a sustainable off-page plan (quality backlinks, mentions, digital PR). If local SEO for bridal boutiques and fitting services will bring gains, please fold that into the roadmap.

Deliverables
– Complete audit report with prioritised action list
– Keyword matrix (search volume, difficulty, intent) and content calendar
– Implementation of on-page improvements across category, product and blog pages
– Technical fixes documented and applied (crawl errors resolved, Core Web Vitals improved, XML sitemap & robots.txt optimised)
– Off-page strategy with initial link-building executed and outreach templates supplied
– Progress benchmarks and simple tracking sheet so I can see ranking and traffic changes over the first three months

Acceptance criteria
I’ll consider the job complete once priority pages appear on page one for the agreed primary keywords, organic sessions show a clear upward trend, and all technical issues flagged in the initial audit test as resolved.

Please keep your workflow transparent, note any third-party tools you plan to use (SEMrush, Ahrefs, Screaming Frog, etc.), and schedule brief check-ins as milestones are met.