Tamil Nadu App Marketer Needed – Real Installs and Active Users (Online and Offline Strategy -- 2

I am looking for an experienced app marketer, preferably from Tamil Nadu, to promote my mobile application and generate real installs along with active users. This is not just a download campaign. The focus is on bringing genuine users who will actively use the app.

The app is targeted towards event-based users such as wedding families, event organizers, and relatives who manage functions. The core idea solves a real-life problem, so the marketing approach must clearly communicate this in a simple and relatable Tamil context.

Scope of Work:

I need complete execution of both online and offline marketing strategies. The freelancer should not only plan but also execute campaigns and deliver measurable results in installs and user activity.

Online Marketing Requirements:

Run targeted ad campaigns on Facebook, Instagram, and Google
Create Tamil or Tanglish ad creatives such as reels, short videos, and problem-based content
Focus on problem-driven messaging like confusion in tracking gifts during events
Optimize campaigns for cost-effective installs and better retention
Use funnel strategy including awareness, consideration, and conversion
Retarget users for better engagement and app usage
Suggest improvements for Play Store conversion if required

Offline Marketing Requirements:

Execute local marketing in Tamil Nadu, with priority to Trichy or similar cities
Place posters or QR codes in marriage halls, invitation printing shops, and event planning offices
Build local tie-ups with wedding planners or event organizers
Suggest creative offline ideas to directly reach the target audience

Expected Outcome:

Increase in installs from Tamil Nadu audience
Growth in daily active users, not just installs
Real engagement from users after installation
Clear tracking and reporting of performance

Budget:

Total budget is ₹5,000 to ₹10,000. The freelancer must clearly explain how they will use this budget across ads and offline activities to achieve maximum results.

Requirements:

Must have experience in mobile app marketing
Preference for Tamil Nadu-based freelancers
Understanding of Tamil audience behavior is important
Ability to generate real users, not bot or low-quality traffic
Experience in both digital and ground-level marketing is a plus

When applying, include:

Your strategy including online and offline plan
Expected installs and active users within this budget
Previous work or results if available
Cities you can target for offline execution

This project can lead to long-term collaboration if results are satisfactory. I am looking for someone who can genuinely grow the app with real users.