Social Media Specialist for Facebook, Instagram and Facebook
Budget: $3 – $10 SGD
Position: Social Media Specialist
About Kind Collectiv
We are a boutique lab-grown gemstone producer with an ambitious cause – to put a stop to mining and plant 10 million trees in reforestation efforts by 2030. Mining often causes irreversible damages to the land, people and communities around it.
Kind Collectiv is founded on the belief that jewelry can be kind, and not be at the expense of the earth or the environment. And we supply independent jewelers and artisans with our lab-grown gemstones who feel the same. We envision a world where nature can be set aside and left to grow – not destroyed because of our lack of choice. 1% of our revenue goes into planting new trees, reforesting land affected by the act of mining. Join us if you feel the same.
Summary of Role
The Social Media Specialist is an advocate, enthusiast of what our brand stands for. He/She embodies what our company’s values are, and positively amplifies it through all our marketing channels, be it social media or press releases. He/She is also our eyes and ears on the ground – sharing with us the voice of our customers while continue to be an advocate for our brand.
This role requires you to plan, create and execute creative publishing initiatives, including curation and creation of content that arouses interest and engages the community throughout all digital and social platforms. It will also require daily engagement with our customers and upholding the quality of engagement we have with them.
Primary Responsibilities
• Managing and growing social media platforms of the organization, primarily Instagram, Facebook and Tiktok
• Create actionable plans to both grow and maintain followers on social media platforms especially in the United States
• Develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• Ensure brand consistency in copy and visuals through tone, voice and terminology
• Daily social media and community engagement activities, including customer engagement and handling of feedback
• Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
• Monitors and develops reports on competitor activity within social media spaces
• Reach out to key influencers in search of brand ambassadors
Desired Skills & Experience
• 3+ years of hands-on experience in social media and content marketing
• Able to create variety of engaging content (graphics and copy) suitable for different targeted audience in Instagram, Facebook and Tikok while maintaining brand voice and identity
• Graphic design and copywriting skills in English
• Familiar with content creation and social media tools like Canva and Hootsuite
• Consumer sensitive and focused
• Demonstrate the ability to understand the engagement metrics and KPI’s
• Keen eye for details
• Confident and self-motivated, able to work remotely and under tight timelines
• Passionate also about the environment
About Kind Collectiv
We are a boutique lab-grown gemstone producer with an ambitious cause – to put a stop to mining and plant 10 million trees in reforestation efforts by 2030. Mining often causes irreversible damages to the land, people and communities around it.
Kind Collectiv is founded on the belief that jewelry can be kind, and not be at the expense of the earth or the environment. And we supply independent jewelers and artisans with our lab-grown gemstones who feel the same. We envision a world where nature can be set aside and left to grow – not destroyed because of our lack of choice. 1% of our revenue goes into planting new trees, reforesting land affected by the act of mining. Join us if you feel the same.
Summary of Role
The Social Media Specialist is an advocate, enthusiast of what our brand stands for. He/She embodies what our company’s values are, and positively amplifies it through all our marketing channels, be it social media or press releases. He/She is also our eyes and ears on the ground – sharing with us the voice of our customers while continue to be an advocate for our brand.
This role requires you to plan, create and execute creative publishing initiatives, including curation and creation of content that arouses interest and engages the community throughout all digital and social platforms. It will also require daily engagement with our customers and upholding the quality of engagement we have with them.
Primary Responsibilities
• Managing and growing social media platforms of the organization, primarily Instagram, Facebook and Tiktok
• Create actionable plans to both grow and maintain followers on social media platforms especially in the United States
• Develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• Ensure brand consistency in copy and visuals through tone, voice and terminology
• Daily social media and community engagement activities, including customer engagement and handling of feedback
• Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
• Monitors and develops reports on competitor activity within social media spaces
• Reach out to key influencers in search of brand ambassadors
Desired Skills & Experience
• 3+ years of hands-on experience in social media and content marketing
• Able to create variety of engaging content (graphics and copy) suitable for different targeted audience in Instagram, Facebook and Tikok while maintaining brand voice and identity
• Graphic design and copywriting skills in English
• Familiar with content creation and social media tools like Canva and Hootsuite
• Consumer sensitive and focused
• Demonstrate the ability to understand the engagement metrics and KPI’s
• Keen eye for details
• Confident and self-motivated, able to work remotely and under tight timelines
• Passionate also about the environment
Related categories:
Graphic Design
Copywriting
Social Media Management
Social Media Copy
Content Creation