Social Media Manager for Digital Presence Boost
Budget: ₹1,250 – ₹2,500 INR
Project brief for Freelancer.com — Social Media Manager
We need a focused social media manager to run our YouTube, Instagram, Twitter and Facebook presence, create and upload daily short video content, and maintain content and page SEO for our website. Short daily commitment. Big expectation on results.
What we want
Let us break it down. The freelancer will spend time a couple of hours managing the four channels listed above. Tasks include ideating, editing and uploading short videos like reels and shorts, writing captions, posting to feed and stories, engaging with high value comments, monitoring performance and growing followers and views. On the web side they will maintain basic on page SEO and work with our CMS to ensure pages are search friendly.
Key responsibilities
Post at least one short video or reel to YouTube shorts and Instagram every day.
Publish timely posts to Twitter and Facebook daily or as appropriate for audience reach.
Edit short form video from raw footage or template assets and add captions and thumbnails.
Respond to top comments and messages that matter for reputation and growth.
Track analytics and optimize content for reach and follower growth. Provide a weekly report with insights and next steps.
Implement basic on page SEO fixes weekly. This includes titles, meta descriptions, image alt text, URL structure and internal linking suggestions.
Coordinate with our website person or developer to push SEO updates when needed.
Deliverables
• Daily short video published to YouTube shorts and Instagram.
• Daily posts on Twitter and Facebook.
• Weekly analytics report with top performing posts, follower growth numbers, watch time and suggested experiments.
• Monthly summary with SEO changes applied and traffic impact where possible.
• Access to editable source files for videos and a content calendar in Google Sheets.
Goals and KPIs
What this really means is we care about measurable impact.
• Reach: increase impressions month on month.
• Followers: clear growth target to be proposed by applicant and agreed in week one.
• Engagement: improve average engagement rate per post.
• Views: achieve regular daily views on shorts with viral experiments.
• SEO: measurable improvement in target page rankings or organic traffic within three months.
Ideal freelancer profile
• Proven experience growing YouTube shorts and Instagram reels for small brands.
• Video editing skills for quick turnarounds.
• Hands on SEO experience with on page work.
• Familiar with scheduling and analytics tools like Creator Studio, Later, Buffer, Google Analytics and Google Search Console.
• Strong copy skills for captions and CTAs.
• Portfolio that shows increases in followers or views with numbers.
Budget and contract
• Trial week at a fixed fee to demonstrate capability.
• Preferred contract: monthly retainer or fixed monthly price. Suggest a price in your proposal. Proposal to have payments tied to delievrables even in retainer model
• Contract length: minimum one month with review at the end of month one.
Proposal instructions for applicants
Please include the following in your bid.
Short cover note on approach and why you fit.
Examples of past work and links to channels you managed. Include one example that shows growth metrics.
Proposed monthly fee and availability confirmation that you can commit time daily.
Two quick content ideas you would test in the first week.
References or brief testimonials if available.
Selection criteria
• Strong past results with short video content.
• Clear, practical plan for first 30 days.
• Availability and responsiveness.
• Competitive pricing.
• Good communication and English copy skills.
Milestones and payment schedule suggestion
Trial week milestone. Deliver: daily posts and a short report. Payment on completion.
Monthly milestone. Deliver: daily content, weekly reports and SEO fixes. Payment on completion.
Other terms
• Confidentiality expected. NDA may be required for certain assets.
Apply now with the items requested above. We will shortlist quickly and start a trial as soon as possible.
We need a focused social media manager to run our YouTube, Instagram, Twitter and Facebook presence, create and upload daily short video content, and maintain content and page SEO for our website. Short daily commitment. Big expectation on results.
What we want
Let us break it down. The freelancer will spend time a couple of hours managing the four channels listed above. Tasks include ideating, editing and uploading short videos like reels and shorts, writing captions, posting to feed and stories, engaging with high value comments, monitoring performance and growing followers and views. On the web side they will maintain basic on page SEO and work with our CMS to ensure pages are search friendly.
Key responsibilities
Post at least one short video or reel to YouTube shorts and Instagram every day.
Publish timely posts to Twitter and Facebook daily or as appropriate for audience reach.
Edit short form video from raw footage or template assets and add captions and thumbnails.
Respond to top comments and messages that matter for reputation and growth.
Track analytics and optimize content for reach and follower growth. Provide a weekly report with insights and next steps.
Implement basic on page SEO fixes weekly. This includes titles, meta descriptions, image alt text, URL structure and internal linking suggestions.
Coordinate with our website person or developer to push SEO updates when needed.
Deliverables
• Daily short video published to YouTube shorts and Instagram.
• Daily posts on Twitter and Facebook.
• Weekly analytics report with top performing posts, follower growth numbers, watch time and suggested experiments.
• Monthly summary with SEO changes applied and traffic impact where possible.
• Access to editable source files for videos and a content calendar in Google Sheets.
Goals and KPIs
What this really means is we care about measurable impact.
• Reach: increase impressions month on month.
• Followers: clear growth target to be proposed by applicant and agreed in week one.
• Engagement: improve average engagement rate per post.
• Views: achieve regular daily views on shorts with viral experiments.
• SEO: measurable improvement in target page rankings or organic traffic within three months.
Ideal freelancer profile
• Proven experience growing YouTube shorts and Instagram reels for small brands.
• Video editing skills for quick turnarounds.
• Hands on SEO experience with on page work.
• Familiar with scheduling and analytics tools like Creator Studio, Later, Buffer, Google Analytics and Google Search Console.
• Strong copy skills for captions and CTAs.
• Portfolio that shows increases in followers or views with numbers.
Budget and contract
• Trial week at a fixed fee to demonstrate capability.
• Preferred contract: monthly retainer or fixed monthly price. Suggest a price in your proposal. Proposal to have payments tied to delievrables even in retainer model
• Contract length: minimum one month with review at the end of month one.
Proposal instructions for applicants
Please include the following in your bid.
Short cover note on approach and why you fit.
Examples of past work and links to channels you managed. Include one example that shows growth metrics.
Proposed monthly fee and availability confirmation that you can commit time daily.
Two quick content ideas you would test in the first week.
References or brief testimonials if available.
Selection criteria
• Strong past results with short video content.
• Clear, practical plan for first 30 days.
• Availability and responsiveness.
• Competitive pricing.
• Good communication and English copy skills.
Milestones and payment schedule suggestion
Trial week milestone. Deliver: daily posts and a short report. Payment on completion.
Monthly milestone. Deliver: daily content, weekly reports and SEO fixes. Payment on completion.
Other terms
• Confidentiality expected. NDA may be required for certain assets.
Apply now with the items requested above. We will shortlist quickly and start a trial as soon as possible.