Social Media Donations Growth Campaign

Job ID: 40377187

Budget: $30 – $250 USD

I run an online platform dedicated to raising funds for charitable causes, and I’m ready to step up our presence on Facebook, Instagram, and Twitter so that more visitors convert into donors. The single, clear objective is increased donations. Every post, story, reel, and tweet should point our audience toward the donation button and make the act of giving feel immediate and rewarding.

Here’s what I need from you:

• A data-backed social media strategy that outlines audience targeting, content themes, posting cadence, and ad spend distribution across the three platforms.
• Consistent creation (or direction) of compelling copy, visuals, and short-form videos that highlight success stories, transparent impact metrics, and time-sensitive fundraising calls to action.
• Ongoing campaign management—scheduling, community engagement, paid ad optimization, and weekly performance tracking—so I always know how reach and conversion rates translate into actual dollars raised.
• Clear weekly reports with insights and next-step recommendations focusing on donation growth KPIs such as click-through-rate to our donation page, cost-per-donor, and average gift size.

I already have brand assets, past campaign data, and access to Meta Business Suite and Twitter Ads ready for you, so you can dive straight into crafting high-impact social media marketing that turns followers into committed supporters.