Social Media and Content Executive

One-Time Strategic Setup (First Month)
• Develop a differentiated social/content strategy for IG & TikTok
• Define brand voice, visual direction, content pillars, and boosting strategy
• Conduct market research and trend analysis

Ongoing Monthly Deliverables
1. Content Planning
• Create content calendars
• Plan 9–12 monthly posts (mix of statics, stories, carousels)
2. Content Creation
• Develop content briefs
• Shoot/edit TikToks and IG Reels
• Design static graphics and visuals
• Write engaging captions and stories
3. Influencer Marketing
• Map, scout, and reach out to micro/mid-tier influencers
• Co-create influencer content and track deliverables
4. Community Management
• Manage both IG and TikTok accounts
• Post, repost, and engage with comments/DMs
• Repost user-generated content and tagged stories
5. Paid Ads
• Support boosting posts on Meta
• Track paid performance, coordinate with team
6. Analytics & Reporting
• Prepare monthly reports on performance
• Share actionable insights for improvement

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Who You Are
• A content creator at heart, with strong visual and copy instincts
• Passionate about women’s health, wellness, and social impact
• Comfortable shooting short-form video and working independently
• Familiar with UAE social culture and TikTok/IG trends
• Strong eye for design and storytelling
• Organized and proactive with good communication skills

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Perks & Impact
• Get hands-on experience shaping a bold new brand in the region
• Your creativity will help girls in need access menstrual care & education
• Work closely with an inspiring female founder and mission-driven team
• Potential long-term role or recommendation depending on performance