Social Media Campaign for Booking.com property link

Job ID: 40199368

Budget: £10 – £20 GBP

I need a results-oriented social media marketer to boost my Booking.com link

https://www.booking.com/Pulse-mzU83J

through well-planned activity on Facebook and Instagram. The goal is to drive clicks and confirmed reservations, so every post has to feel authentic, spark curiosity, and carry a clear call to action. Target customers in Italy, Germany, France, Belgium and UK.

You will be in charge of the full content cycle—from ideation to publishing and light community management. That means creating scroll-stopping images, writing concise text posts that match each platform’s tone, scheduling them for maximum reach, and tracking performance so we can quickly double-down on what works.

To make success easy to measure, here’s what I expect as concrete deliverables:

• A one-page strategy outline briefly mapping target audience, key messages, posting frequency, and hashtag approach
• An initial two-week content calendar (minimum 10 posts) with image concepts and post copy ready to upload
• The finished, platform-optimized images in editable format plus final JPEG/PNG exports
• Weekly insight reports summarizing reach, engagement, link clicks, and next-step recommendations

Creative tools are up to you—Canva, Photoshop, Illustrator, or similar—as long as the final visuals look sharp on both mobile and desktop feeds. Copy should be written directly in English; I’ll handle any translations if we decide to localize later.

If you’ve run affiliate or travel-sector promos before, let me know; proven experience driving actual bookings will weigh heavily in my decision.