Saree Brand Reels & Strategy

Job ID: 40569515

Budget: ₹12,500 – ₹37,500 INR

I’m building a vibrant online presence for my saree label and need a hands-on content creator who can come to our studio, capture the drape and detail on video, and turn that raw footage into thumb-stopping reels. Instagram is our core channels, so every clip you produce should be optimised for those feeds, stories, and Shorts-style placements.

Beyond shooting and editing, I want you to think like a growth marketer: plan the weekly content calendar, write engaging captions, jump on trending audio, and A/B-test hooks that keep viewers watching past the three-second mark. Because I’m ready to put ad spend behind winning creatives, you’ll also set up and manage the paid campaigns—tracking CPA, ROAS, and tweaking audiences until we scale profitably.

Key deliverables
• On-site filming (2 half-days per month) covering try-ons, styling tips, and behind-the-loom stories
• 12–15 polished reels/shorts monthly, formatted for both Instagram and TikTok
• A rolling 30-day content roadmap with caption copy and hashtag sets
• Paid ad setup, creative testing, and weekly performance reports

If you’ve grown fashion or lifestyle pages before and can show me case studies, let’s talk dates and location so we can get the first shoot on the calendar.