Monthly Social Media Marketing Music Academy
Budget: $15 – $25 USD
Dana Music Institute combines two revenue streams: retailing quality musical instruments and delivering engaging music education. To keep both sides growing, I want a marketer who can take full, month-to-month ownership of our social media presence with one clear goal—translate audience engagement into measurable sales.
What I need you to handle
• Craft a 30-day content calendar tailored for Facebook, Instagram and TikTok, mixing product showcases, behind-the-scenes class moments, short performance clips and limited-time offers.
• Design or source the creatives (static, carousel, Reels, short-form video) in a way that reflects our artistic yet approachable brand voice.
• Publish, monitor and respond to comments and messages promptly to turn interest into converted customers or enrolled students.
• Run and optimise paid boosts or ad sets when organic reach alone is not enough, allocating spend intelligently across the three platforms.
• Provide a simple weekly dashboard—reach, CTR, conversions to sale or enrolment—so we can see clear progress toward the primary objective: higher sales.
Success will be judged by month-over-month uplift in instrument purchases generated through tracked links, coupon codes or on-platform shop features. If you have experience turning social audiences into paying customers for lifestyle or arts brands, your insight will be invaluable. Fluent Arabic copy is a must; basic English is a plus. Let me know which recent campaigns you managed, the tools you prefer (e.g., Meta Business Suite, Canva, CapCut, Hootsuite), and when you can start driving results for Dana Music Institute.
Most speaks Arabic
What I need you to handle
• Craft a 30-day content calendar tailored for Facebook, Instagram and TikTok, mixing product showcases, behind-the-scenes class moments, short performance clips and limited-time offers.
• Design or source the creatives (static, carousel, Reels, short-form video) in a way that reflects our artistic yet approachable brand voice.
• Publish, monitor and respond to comments and messages promptly to turn interest into converted customers or enrolled students.
• Run and optimise paid boosts or ad sets when organic reach alone is not enough, allocating spend intelligently across the three platforms.
• Provide a simple weekly dashboard—reach, CTR, conversions to sale or enrolment—so we can see clear progress toward the primary objective: higher sales.
Success will be judged by month-over-month uplift in instrument purchases generated through tracked links, coupon codes or on-platform shop features. If you have experience turning social audiences into paying customers for lifestyle or arts brands, your insight will be invaluable. Fluent Arabic copy is a must; basic English is a plus. Let me know which recent campaigns you managed, the tools you prefer (e.g., Meta Business Suite, Canva, CapCut, Hootsuite), and when you can start driving results for Dana Music Institute.
Most speaks Arabic