Lead-Generating Campaign for Food Brand
Budget: $25 – $50 AUD
I run a food-manufacturing business and need a results-oriented marketer to set up and manage a lead-generation campaign. My primary goal is to turn targeted traffic into real sales, so every tactic should be built around measurable ROI.
Scope of work
• Build a cohesive strategy that ties together social media, email marketing, and search engines.
• Create compelling ad copy, visuals, and offers that resonate with food-industry buyers.
• Configure and optimize campaigns on Facebook, Instagram, Google Ads, and any other high-yield channels you recommend.
• Set up an email nurture sequence (e.g., Mailchimp, Klaviyo) that converts new leads into paying customers.
• Provide tracking dashboards and a brief weekly report summarizing spend, CPL, and conversions so I can see what’s working.
What I’m looking for
Experience promoting FMCG or B2B food products is a plus. You should be comfortable handling audience research, A/B testing, and basic landing-page tweaks to ensure a smooth funnel from click to sale.
Deliverables
1. Medium-detail campaign plan outlining audiences, creatives, budgets, and KPIs.
2. Live campaigns launched and optimized for two weeks.
3. A concise performance summary plus next-step recommendations.
If you have a proven track record of turning digital channels into concrete sales for similar brands, I’d love to see examples and get started right away.
Scope of work
• Build a cohesive strategy that ties together social media, email marketing, and search engines.
• Create compelling ad copy, visuals, and offers that resonate with food-industry buyers.
• Configure and optimize campaigns on Facebook, Instagram, Google Ads, and any other high-yield channels you recommend.
• Set up an email nurture sequence (e.g., Mailchimp, Klaviyo) that converts new leads into paying customers.
• Provide tracking dashboards and a brief weekly report summarizing spend, CPL, and conversions so I can see what’s working.
What I’m looking for
Experience promoting FMCG or B2B food products is a plus. You should be comfortable handling audience research, A/B testing, and basic landing-page tweaks to ensure a smooth funnel from click to sale.
Deliverables
1. Medium-detail campaign plan outlining audiences, creatives, budgets, and KPIs.
2. Live campaigns launched and optimized for two weeks.
3. A concise performance summary plus next-step recommendations.
If you have a proven track record of turning digital channels into concrete sales for similar brands, I’d love to see examples and get started right away.