Launch Social Media Presence
Budget: $30 – $250 USD
I run an established website that performs well in search, yet I have zero footprint on social media. My main objective is straightforward: use social platforms to push qualified traffic back to the site. I’m specifically interested in building and nurturing audiences on Facebook and LinkedIn—those are the two channels that align best with my target market. I’m open to eventually expanding elsewhere, but for now my focus (and your brief) is Facebook Pages/Ads Manager and LinkedIn Company Page/Campaign Manager.
All copy, images, and even short-form video snippets already exist in my content library, so you will not be starting from a blank slate. What I need is the strategic framework and hands-on execution to:
• Set up both profiles so they look polished, branded, and consistent with the website
• Map out a posting calendar that repurposes my existing content and links back to key pages
• Configure tracking (UTM tags, Facebook Pixel, LinkedIn Insight Tag) so we can measure click-throughs and conversions
• Optimise early posts and any test ads for shareability and traffic rather than vanity metrics
I’ll handle approvals and supply any additional creative assets you request; your job is to turn them into high-performing social posts, schedule them with Business Suite / LinkedIn scheduling tools, and report weekly on results. If you’ve grown web traffic via these two networks before, I’d love to see examples when you respond.
All copy, images, and even short-form video snippets already exist in my content library, so you will not be starting from a blank slate. What I need is the strategic framework and hands-on execution to:
• Set up both profiles so they look polished, branded, and consistent with the website
• Map out a posting calendar that repurposes my existing content and links back to key pages
• Configure tracking (UTM tags, Facebook Pixel, LinkedIn Insight Tag) so we can measure click-throughs and conversions
• Optimise early posts and any test ads for shareability and traffic rather than vanity metrics
I’ll handle approvals and supply any additional creative assets you request; your job is to turn them into high-performing social posts, schedule them with Business Suite / LinkedIn scheduling tools, and report weekly on results. If you’ve grown web traffic via these two networks before, I’d love to see examples when you respond.