Instagram & Facebook Digital Promotion
Budget: $15 – $25 USD
My digital product is ready for the market, and the next step is to build buzz on Instagram and Facebook. The goal is a focused social-media campaign that raises awareness, grows followers who actually care about the niche, and moves them toward download or purchase.
What I need from you is a complete content plan—visuals, captions, hashtags, and a posting schedule that makes sense for both platforms. Short-form videos or Reels, story sequences, carousels, and eye-catching static posts should all play a part. Everything must feel native to each platform while keeping brand voice consistent.
Please base the strategy on current best practices and data-driven insights. Tools such as Canva, Adobe Express, or similar are fine for creatives; Meta Business Suite or Hootsuite is preferred for scheduling, so the campaign stays organized and the analytics are clear.
Deliverables:
• 30-day content calendar for Instagram and Facebook
• Ready-to-publish assets (images or short videos) in the correct sizes
• Captions with targeted hashtags and CTAs
• Basic engagement and reach report at the end of the period, drawn from native analytics
Acceptance criteria: all assets must be delivered in editable format, captions are free of typos, and the first post goes live within one week of project start.
If you have recent examples of Instagram or Facebook successes with digital products, feel free to reference them when you pitch the approach.
What I need from you is a complete content plan—visuals, captions, hashtags, and a posting schedule that makes sense for both platforms. Short-form videos or Reels, story sequences, carousels, and eye-catching static posts should all play a part. Everything must feel native to each platform while keeping brand voice consistent.
Please base the strategy on current best practices and data-driven insights. Tools such as Canva, Adobe Express, or similar are fine for creatives; Meta Business Suite or Hootsuite is preferred for scheduling, so the campaign stays organized and the analytics are clear.
Deliverables:
• 30-day content calendar for Instagram and Facebook
• Ready-to-publish assets (images or short videos) in the correct sizes
• Captions with targeted hashtags and CTAs
• Basic engagement and reach report at the end of the period, drawn from native analytics
Acceptance criteria: all assets must be delivered in editable format, captions are free of typos, and the first post goes live within one week of project start.
If you have recent examples of Instagram or Facebook successes with digital products, feel free to reference them when you pitch the approach.