Freelance Digital Marketing Specialist – Google Maps SEO + Facebook/Instagram (Restaurants, Monthly)
Budget: ₹12,500 – ₹37,500 INR
I handle marketing for several independent restaurants and I’m looking for an experienced digital marketing partner who can take over two core activities on a rolling monthly basis:
1. Google Maps / GMB Optimization
• Improve Google Business Profile rankings to appear in the local “3-Pack” for relevant cuisine + neighborhood searches.
• Optimize profiles, build/clean citations, and post weekly Google Updates.
• Geotag images, manage reviews (responses + reputation building).
2. Social Media (Facebook + Instagram)
• Create and schedule 2–3 engaging posts per week.
• Focus on promotions, limited-time offers, customer testimonials, and brand storytelling.
• Use provided photos/branding assets; polish in Canva (or similar).
• Write engaging captions, schedule posts, and manage simple ad boosts (within agreed budget).
3. Reporting & Insights
• Monthly performance report covering:
• GMB ranking movement & profile actions (calls, direction requests, clicks)
• Social reach, engagement & growth
• Share proactive ideas (new keywords, post themes, campaign suggestions).
Requirements:
• Minimum 1 year experience in Local SEO / GMB optimization.
• Proven track record managing restaurant or food industry clients.
• Strong creative and communication skills.
• Share past results/portfolio with your application.
Engagement:
• Ongoing monthly retainer.
• Please include your monthly fee (per restaurant) with your proposal.
1. Google Maps / GMB Optimization
• Improve Google Business Profile rankings to appear in the local “3-Pack” for relevant cuisine + neighborhood searches.
• Optimize profiles, build/clean citations, and post weekly Google Updates.
• Geotag images, manage reviews (responses + reputation building).
2. Social Media (Facebook + Instagram)
• Create and schedule 2–3 engaging posts per week.
• Focus on promotions, limited-time offers, customer testimonials, and brand storytelling.
• Use provided photos/branding assets; polish in Canva (or similar).
• Write engaging captions, schedule posts, and manage simple ad boosts (within agreed budget).
3. Reporting & Insights
• Monthly performance report covering:
• GMB ranking movement & profile actions (calls, direction requests, clicks)
• Social reach, engagement & growth
• Share proactive ideas (new keywords, post themes, campaign suggestions).
Requirements:
• Minimum 1 year experience in Local SEO / GMB optimization.
• Proven track record managing restaurant or food industry clients.
• Strong creative and communication skills.
• Share past results/portfolio with your application.
Engagement:
• Ongoing monthly retainer.
• Please include your monthly fee (per restaurant) with your proposal.