Facebook Anti-Littering Campaign

Job ID: 40089365

Budget: $250 – $750 USD

Helping our community keep the environment clean starts with a simple message: buang sampah pada tempatnya. I want to turn that message into a Facebook-focused awareness campaign that truly speaks to everyday users and nudges them to change behavior.

The scope is straightforward: create all creative assets and a posting plan that can run for one month. I need attention-grabbing copy (in Indonesian), eye-catching visuals sized for Facebook feed and story, and a concise schedule that shows when and why each post goes live. Short reels or GIFs are welcome if they help the message land better.

Deliverables I will review:
• A content calendar covering four weeks, 3–4 posts per week
• Post copy and corresponding visual concepts (static images or short videos) ready for upload
• Simple guidelines on community engagement and recommended hashtags
• A quick measurement outline so I can track reach, engagement, and shares over the month

Everything should revolve around positive reinforcement—showing the benefits of a clean environment, spotlighting local role models, and politely calling out littering without shaming. Keep the tone friendly, hopeful, and action-oriented.

If you have past examples of environmental or public-service work on Facebook, that will help me gauge style fit, but the core need is clear, creative content that motivates people to stop littering and start caring.