Dynamic WiFi Router Ad Campaign
Budget: ₹12,500 – ₹37,500 INR
I want a complete, multi-platform advertising package for our new line of WiFi routers that simultaneously boosts brand awareness, drives immediate sales, and clearly explains the product’s standout features. The campaign must be ready to deploy on social media—specifically Facebook, Instagram, Twitter, and YouTube—and adapted for an Indiegogo launch page to capture early adopters.
Here’s what I need delivered:
• Platform-specific ad creatives: image sets, short-form videos, headlines, and primary text tailored to each network’s best practices.
• A concise story angle for the Indiegogo page that matches the social ads yet speaks to the crowdfunding audience.
• Targeting and bidding recommendations for each channel, including suggested audience segments and any look-alike strategies.
• A simple testing plan outlining at least two A/B variables per platform so we can refine for performance once live.
• Clear KPIs and a tracking outline (UTM parameters, pixel placement notes, etc.) to measure reach, clicks, and conversions.
All copy must spotlight the router’s speed, dual-band reliability, and easy setup while keeping language consumer-friendly. Visual assets should follow our existing color palette—I’ll provide brand guidelines once we start. Final files in editable formats (PSD/AI for graphics, SRT for captions, and .docx or Google Doc for copy) will let my team localize if needed.
If any material is stock-based, include the license details. Everything else should be original and royalty-free so we can run ads without restrictions.
Here’s what I need delivered:
• Platform-specific ad creatives: image sets, short-form videos, headlines, and primary text tailored to each network’s best practices.
• A concise story angle for the Indiegogo page that matches the social ads yet speaks to the crowdfunding audience.
• Targeting and bidding recommendations for each channel, including suggested audience segments and any look-alike strategies.
• A simple testing plan outlining at least two A/B variables per platform so we can refine for performance once live.
• Clear KPIs and a tracking outline (UTM parameters, pixel placement notes, etc.) to measure reach, clicks, and conversions.
All copy must spotlight the router’s speed, dual-band reliability, and easy setup while keeping language consumer-friendly. Visual assets should follow our existing color palette—I’ll provide brand guidelines once we start. Final files in editable formats (PSD/AI for graphics, SRT for captions, and .docx or Google Doc for copy) will let my team localize if needed.
If any material is stock-based, include the license details. Everything else should be original and royalty-free so we can run ads without restrictions.