Develop and Link Social Media, SEO optimisation
Budget: $250 – $750 AUD
I am needing to increase traffic to my Wix website, set up and link social media platforms, and then learn to manage everything myself. I am looking for a marketing and content systems person who can:
- set up and connect social, blog and email platforms
- Optimise my wix website and blog search engines
- Build a traffic-focussed system I can run myself, and
- provide custom, easy to follow training so I am confident of managing everything moving forward
Key Requirements:
Can create and fully set up professional social media accounts for:
- Facebook (Page and business Manager set up) and Instagram (business) pages.
- Optimise profiles with my branding: bios, pics, banners, highlights etc. Link these pages to my business website.
- Set up a content system that promotes blog posts consistently and drives followers to my website
Wix integration
Link all social media to my wix site including:
- social icons in header/footers
- embedded feeds (instagram, facebook) onto homepage or blog pages
- set up any wix automations (eg mail capture via socials)
- may help me set up a landing page or link-in-bio page on Wix for use across platforms
- ensure all social buttons and sharing options are functional across my site and blog
Audit and enhance my current blog strategy
- Review my existing blog setup and make SEO or formatting best practices which include but not limited to: Keywords, (headlines, meta titles, meta descriptions); readability and structure (headings, short paragraphs, internal links); alt text and file names for images; Clean urls (eg yoursite.com/how-to-do-x);
- Use Wix SEO tools to improve each post's search engine visibility
- Help set up and verify my site with Google Search Console
Implement a basic SEO strategy
- Identify target keywords or phrases relevant to my audience
- Suggest blog topics that align with high-traffic or low-competition keywords
- Optimise site wide SEO settings (homepage title, description, sitemap submission)
- Recommend tools for tracking progress (eg Ubersuggest, Ahrefers Free, Google Search Console)
- suggest ways to repurpose blog content into social media posts, emails and short form video
Set up basic email marketing and automation (optional but ideal)
- I have a basic email subscription and form on my site but dont think it is working. Fix this on my site
- Assist with setting up a newsletter template and first campaign
- Optionally help me create a lead magnet/freebie for list growth
Branding & Starter Content
Help develop a basic brand style guide (colors, fonts tone)
- create a start content package:
- 10 - 20 posts (graphic + captions)
- Stories or reels templates
- set up a simple content calendar I can follow
Training and Handover
1 on 1 coaching to teach me to:
- post, schedule and use hashtags
- How to use Canva or another tool to create posts
- How to read basic analytics
- How to update links or integrations with Wix
- how to manage emails or update automations
- Could provide tutorial videos or documentation for reference
- Share content focused on product updates and promoting business, to connect with people and grow traffic.
- I would also like to be able to continue to update the social media pages myself so this will be also an important component of this job to teach me to do this.
Ideal Skills and Experience:
- Experience in social media page development and management.
- Wix website knowledge
- SEO optimisation
- Blog Strategy
- Email marketing
- Training and Coaching
- Content Repurposing
- Tools Proficiency
- Knowledge of linking social media platforms to websites.
- Ability to create engaging content that aligns with business goals.
- set up and connect social, blog and email platforms
- Optimise my wix website and blog search engines
- Build a traffic-focussed system I can run myself, and
- provide custom, easy to follow training so I am confident of managing everything moving forward
Key Requirements:
Can create and fully set up professional social media accounts for:
- Facebook (Page and business Manager set up) and Instagram (business) pages.
- Optimise profiles with my branding: bios, pics, banners, highlights etc. Link these pages to my business website.
- Set up a content system that promotes blog posts consistently and drives followers to my website
Wix integration
Link all social media to my wix site including:
- social icons in header/footers
- embedded feeds (instagram, facebook) onto homepage or blog pages
- set up any wix automations (eg mail capture via socials)
- may help me set up a landing page or link-in-bio page on Wix for use across platforms
- ensure all social buttons and sharing options are functional across my site and blog
Audit and enhance my current blog strategy
- Review my existing blog setup and make SEO or formatting best practices which include but not limited to: Keywords, (headlines, meta titles, meta descriptions); readability and structure (headings, short paragraphs, internal links); alt text and file names for images; Clean urls (eg yoursite.com/how-to-do-x);
- Use Wix SEO tools to improve each post's search engine visibility
- Help set up and verify my site with Google Search Console
Implement a basic SEO strategy
- Identify target keywords or phrases relevant to my audience
- Suggest blog topics that align with high-traffic or low-competition keywords
- Optimise site wide SEO settings (homepage title, description, sitemap submission)
- Recommend tools for tracking progress (eg Ubersuggest, Ahrefers Free, Google Search Console)
- suggest ways to repurpose blog content into social media posts, emails and short form video
Set up basic email marketing and automation (optional but ideal)
- I have a basic email subscription and form on my site but dont think it is working. Fix this on my site
- Assist with setting up a newsletter template and first campaign
- Optionally help me create a lead magnet/freebie for list growth
Branding & Starter Content
Help develop a basic brand style guide (colors, fonts tone)
- create a start content package:
- 10 - 20 posts (graphic + captions)
- Stories or reels templates
- set up a simple content calendar I can follow
Training and Handover
1 on 1 coaching to teach me to:
- post, schedule and use hashtags
- How to use Canva or another tool to create posts
- How to read basic analytics
- How to update links or integrations with Wix
- how to manage emails or update automations
- Could provide tutorial videos or documentation for reference
- Share content focused on product updates and promoting business, to connect with people and grow traffic.
- I would also like to be able to continue to update the social media pages myself so this will be also an important component of this job to teach me to do this.
Ideal Skills and Experience:
- Experience in social media page development and management.
- Wix website knowledge
- SEO optimisation
- Blog Strategy
- Email marketing
- Training and Coaching
- Content Repurposing
- Tools Proficiency
- Knowledge of linking social media platforms to websites.
- Ability to create engaging content that aligns with business goals.