Cross-Platform Engagement Guides
Budget: €250 – €750 EUR
Put together a practical set of engagement guides for TikTok, Instagram, Facebook and X / Twitter. The focus is purely on engagement tips—no broad marketing theory, just actionable advice that creators and small brands can apply right away. This as it applies to a new YouTube channel.
Scope of work
• One concise guide per platform (TikTok, Instagram, Facebook, X). As it applies to a YouTube Channel. Not personal setup style. Company set up style.
• Each guide should open with clear “set-up instructions” that walk a beginner through optimizing the profile and settings that influence reach (e.g. account type selection, bio structure, notification tuning).
• Follow that with platform-specific engagement tactics: posting cadence, ideal video or image specs, caption styles, hashtag or keyword approaches, best times to post, and quick community-building moves such as comments, duets, stitches or threads.
• Wherever relevant, include one or two real-world examples or screenshots that illustrate the point.
Acceptance criteria
1. Tone is friendly, non-technical and step-by-step.
2. Advice is current (last algorithm or feature changes noted where it matters).
3. Files are delivered as clean, brand-neutral Google Docs that I can copy-paste or rebrand.
It can be a collection compilation of appropriate guides found on the web. However must be very concise and detailed in manner. Also if using this method must be current 2025-26..
If you already have experience growing engagement on at least two of these platforms and can back it up with results, this should be a straightforward project. Looking forward to seeing how you’d lay out the guides.
Scope of work
• One concise guide per platform (TikTok, Instagram, Facebook, X). As it applies to a YouTube Channel. Not personal setup style. Company set up style.
• Each guide should open with clear “set-up instructions” that walk a beginner through optimizing the profile and settings that influence reach (e.g. account type selection, bio structure, notification tuning).
• Follow that with platform-specific engagement tactics: posting cadence, ideal video or image specs, caption styles, hashtag or keyword approaches, best times to post, and quick community-building moves such as comments, duets, stitches or threads.
• Wherever relevant, include one or two real-world examples or screenshots that illustrate the point.
Acceptance criteria
1. Tone is friendly, non-technical and step-by-step.
2. Advice is current (last algorithm or feature changes noted where it matters).
3. Files are delivered as clean, brand-neutral Google Docs that I can copy-paste or rebrand.
It can be a collection compilation of appropriate guides found on the web. However must be very concise and detailed in manner. Also if using this method must be current 2025-26..
If you already have experience growing engagement on at least two of these platforms and can back it up with results, this should be a straightforward project. Looking forward to seeing how you’d lay out the guides.