Creative Strategist for YouTube/Twitch – Viral Ideas + Content Planning

My channels on both YouTube and Twitch revolve around fast-paced, personality-driven entertainment, and I’m ready to push them to the next level. Your mission is to dive into my existing videos and streams, uncover what truly hooks the audience, and turn those insights into fresh, buzz-worthy concepts that travel far beyond my current reach.

Here’s how I see the collaboration unfolding:

• Discovery & research – audit my past uploads and live sessions, map audience behaviors, and spot viral patterns and white-space opportunities.
• Concept development – pitch themed series, one-off stunts, collabs, shorts, and live event ideas that align with channel tone while enticing new viewers.
• Scheduling & optimisation – build a content calendar that balances hype moments with evergreen pieces, then refine thumbnails, titles, posting windows, and cross-promo tactics for maximum algorithmic lift.
• Performance loop – outline simple KPIs, create a template for tracking watch time, retention spikes, and share rates, and propose iterative tweaks based on weekly analytics.

Tools you’re comfortable with—whether that’s TubeBuddy, VidIQ, Twitch analytics, or your own secret dashboards—should appear naturally in your approach.

To move forward, send a detailed project proposal outlining:
• how you’ll analyse the back catalogue,
• the frameworks you use for ideation and trend validation,
• the deliverables and timeline you foresee for our first month.

Past successes and experience help, but the proposal itself will be the main yardstick. If your strategy can turn entertainment into unmissable moments, I’m eager to read it and get started.