Construction Social Media Lead Generation

Job ID: 40139345

Budget: $250 – $750 AUD

I manage a growing construction company and want to turn Facebook, Instagram, and LinkedIn into steady lead-generating channels. To get there I need a social media marketer who already understands the construction audience and can translate technical services into eye-catching, trustworthy content.

The assignment
• Plan and launch paid and organic campaigns built around online flyers and multi-frame carousel ads.
• Produce a mix of promotional videos, infographics, and customer-testimonial posts that speak directly to homeowners, developers, and facility managers.
• Optimise targeting and budgets in Meta Ads Manager and LinkedIn Campaign Manager, tracking every click through to enquiry so we can measure true cost per lead.
• Supply a weekly content calendar, creative assets (editable files), ad copy, and a short report on performance and next-step recommendations.

What will make this work is proven experience driving enquiries for other construction or trade businesses, solid design skills, and the ability to communicate results in plain English. If that sounds like you, let’s discuss timelines and the first batch of creatives.