Brand Awareness Content & Campaign
Budget: ₹1,500 – ₹12,500 INR
My primary objective is to expand our brand’s reach and recognition, focusing squarely on Facebook and Instagram. To achieve this, I need a well-structured awareness campaign that blends eye-catching images and graphics, short-form videos, and complementary blog content that can be shared or linked within our social posts.
Here is what I need from you:
• A 30-day content calendar covering both platforms, mapped to key audience touchpoints and trends.
• Twelve branded images or graphics ready for feed and story placement.
• Four vertical videos (up to 60 seconds each) optimised for Reels and Stories.
• Two SEO-friendly blog articles (800–1,000 words) that reinforce the social themes and drive organic traffic.
• Full Facebook Ads Manager setup: ad copy, creative, audience targeting and tracking.
• Weekly performance reports highlighting reach, engagement and next-step recommendations.
Creative assets should align with current brand guidelines while leaving room for fresh, scroll-stopping ideas. Familiarity with tools such as Meta Ads Manager, Instagram Insights, Adobe Creative Suite or Canva is expected so we can move quickly from concept to launch.
Success will be measured by growth in impressions, follower count and engagement rates over the campaign period. If you can deliver strategic insight alongside polished content, let’s turn this plan into a standout presence on Facebook and Instagram.
Here is what I need from you:
• A 30-day content calendar covering both platforms, mapped to key audience touchpoints and trends.
• Twelve branded images or graphics ready for feed and story placement.
• Four vertical videos (up to 60 seconds each) optimised for Reels and Stories.
• Two SEO-friendly blog articles (800–1,000 words) that reinforce the social themes and drive organic traffic.
• Full Facebook Ads Manager setup: ad copy, creative, audience targeting and tracking.
• Weekly performance reports highlighting reach, engagement and next-step recommendations.
Creative assets should align with current brand guidelines while leaving room for fresh, scroll-stopping ideas. Familiarity with tools such as Meta Ads Manager, Instagram Insights, Adobe Creative Suite or Canva is expected so we can move quickly from concept to launch.
Success will be measured by growth in impressions, follower count and engagement rates over the campaign period. If you can deliver strategic insight alongside polished content, let’s turn this plan into a standout presence on Facebook and Instagram.