Indian Textile Market Research

## Freelancer Brief – Market Research (India Textile Market)

We are looking for a detail-oriented freelancer to conduct market research for two textile-related product categories in the Indian online market:

1. **100% Linen Fabrics**

* Apparel width linen fabrics (e.g.approx. 140cm wide)
* Extra wide linen fabrics (e.g. approx. 280cm wide) if avilable

2. **Sewing Patterns**

paper sewing patterns

### Research Requirements

Please identify and analyse:

* **Top 10 online linen fabric sellers in India**
* Websites must be:

* India-based
* Currently active
* Selling online directly to customers

### Information Required for Each Website

Please provide the following in a spreadsheet format:

#### Business Information

* Website name
* Website URL
* Location (City/State if available)
* Main product focus
* Social media links (if available)

#### Linen Fabric Research

For both:

* Apparel width linen fabrics (approx. 140cm)
* Extra wide linen fabrics (approx. 280cm)

Please collect:

* Product names
* Fabric composition (100% linen or blends)
* Width
* GSM/weight if available
* Country of origin if mentioned
* Price per metre
* Currency
* Whether fabric is yarn dyed or piece dyed (if available)
* Available colour range
* Swatch availability
* Shipping information

#### Sewing Pattern Research

* Brands stocked

* Approximate pricing
* Categories offered (dress, tops, pants, menswear, etc.)
* Any unique selling points

### Competitor Analysis

Please include:

* Pricing comparison summary
* Key strengths of each competitor
* Website design/style observations
* Target customer positioning (budget, premium, sustainable, luxury, etc.)

### Deliverables

* Excel or Google Sheets document
* Clear formatting and organised categories
* Include direct product links where possible

### Notes

* Accuracy is very important
* Focus on premium and mid-premium linen fabric retailers
* Avoid marketplaces like Amazon, Flipkart, etc.
* Prefer independent textile/fabric businesses

### Timeline

Please provide:

* Estimated completion time
* Your previous experience with textile or ecommerce market research (if any)