Creating a one-page field response
Budget: $30 – $250 USD
In this assignment, we will simulate a common scenario in competitive intelligence. You are working for Clouflare and a competitor just published a press release about a new product and you are tasked with creating a field response because you get a lot of questions about it.
Here is the blog post from the competitor: https://www.zscaler.com/press/zscaler-introduces-industry-s-first-zero-trust-sase-built-zero-trust-ai
Some additional context on this announcement:
Zscaler is the market leader in SASE. The term was coined by Industry Analysts from Gartner and combines SSE + SD-WAN (see explanation of the acronyms here)
Zscaler introduces Zscaler Zero Trust SD-WAN in this announcement. It is the first time that Zscaler has announced hardware (all their other products are cloud-delivered)
There is more information on their website if you search for "Zero Trust SD-WAN"
Cloudflare One (SSE) + Magic WAN (SD-WAN) is the competing solution on our side
Please note the requirements below:
Do not write more than a single page, double spaced.
Your audience are Sales Representatives who are NON-TECHNICAL.
In your field response: explain the "Who, What, When, Where, How", but don't spend too much time on it. In your response, ensure that you answer "Why would I (as a sales rep) care? What is the impact on Cloudflare?" (this will be the more important section).
Please send your writeup before 3pm Pacific Time on Tuesday, March 12th.
Here is the blog post from the competitor: https://www.zscaler.com/press/zscaler-introduces-industry-s-first-zero-trust-sase-built-zero-trust-ai
Some additional context on this announcement:
Zscaler is the market leader in SASE. The term was coined by Industry Analysts from Gartner and combines SSE + SD-WAN (see explanation of the acronyms here)
Zscaler introduces Zscaler Zero Trust SD-WAN in this announcement. It is the first time that Zscaler has announced hardware (all their other products are cloud-delivered)
There is more information on their website if you search for "Zero Trust SD-WAN"
Cloudflare One (SSE) + Magic WAN (SD-WAN) is the competing solution on our side
Please note the requirements below:
Do not write more than a single page, double spaced.
Your audience are Sales Representatives who are NON-TECHNICAL.
In your field response: explain the "Who, What, When, Where, How", but don't spend too much time on it. In your response, ensure that you answer "Why would I (as a sales rep) care? What is the impact on Cloudflare?" (this will be the more important section).
Please send your writeup before 3pm Pacific Time on Tuesday, March 12th.