Get our pricing right across booking platforms
Budget: $30 – $250 AUD
Project Description:
We manage a portfolio of 25+ professionally presented holiday rental properties in Tuross Head, NSW, listed across:
Guesty (our central management platform)
Airbnb
VRBO
Direct booking website: www.turossheadholidays.com.au
We use Guesty’s "rate strategy" feature to manage seasonal pricing and now require a structured, channel-aware pricing model that ensures:
Profitable and consistent pricing
Alignment with platform limitations (especially VRBO)
Direct bookings are always the best-value option for guests
This project will begin with the implementation and testing of one property: Lotties @ Tuross Head, with a view to replicating the model across our entire portfolio.
Goals:
Revenue targets (off-peak):
Minimum total for 2-night direct stay: $820 (including $139 cleaning + $55 booking fee)
Minimum total for 7-night direct stay: $1,328
Structure and tools:
LOS (length-of-stay) discounts may be applied for 3–6 nights if beneficial
Use of Rate Rules or Promotions in Guesty is acceptable, provided they integrate with the existing rate strategy, which already handles seasonal pricing
Must respect VRBO’s limitation: LOS discounts cannot be applied using Rate Rules (only listing-level 7-night discounts)
Channel markups:
Airbnb: 22% on accommodation portion
VRBO: 25% on accommodation portion
All guest-facing pricing must reflect these increases accurately
Optional:
Consider adjusting VRBO cleaning fees (e.g., $160–$170) to offset short-stay losses
Testing and verification:
Test booking scenarios across Direct, Airbnb, and VRBO
Provide screenshots showing accurate guest pricing for 2-night and 7-night stays on each platform
Scalability:
Provide a brief written guide showing how to apply the model to other listings by attaching them to the appropriate Rate Strategy, Rate Rules, or Promotions
Limitations:
No new listings are to be created in Guesty (we pay per active listing)
Direct bookings must always be the lowest price after markups and fees are accounted for
Avoid stacking errors between Rate Rules and the listing-level 7-night discount already in place
What We Provide:
Guesty access with the appropriate permission level (Distribution Manager)
Property data sheet for Lotties @ Tuross Head (base rate, cleaning/booking fees, and price targets)
Access to the existing seasonal Rate Strategy in Guesty
Ideal Freelancer:
Strong working knowledge of Guesty
Experienced in configuring LOS rules and channel adjustments for Airbnb and VRBO
Can document a repeatable setup process
Detail-oriented and pricing-accurate
Budget:
Please submit a fixed-price quote for setup and testing of the pricing model for Lotties @ Tuross Head.
Further work may follow if the model performs well, with rollout across our remaining 24 listings.
We manage a portfolio of 25+ professionally presented holiday rental properties in Tuross Head, NSW, listed across:
Guesty (our central management platform)
Airbnb
VRBO
Direct booking website: www.turossheadholidays.com.au
We use Guesty’s "rate strategy" feature to manage seasonal pricing and now require a structured, channel-aware pricing model that ensures:
Profitable and consistent pricing
Alignment with platform limitations (especially VRBO)
Direct bookings are always the best-value option for guests
This project will begin with the implementation and testing of one property: Lotties @ Tuross Head, with a view to replicating the model across our entire portfolio.
Goals:
Revenue targets (off-peak):
Minimum total for 2-night direct stay: $820 (including $139 cleaning + $55 booking fee)
Minimum total for 7-night direct stay: $1,328
Structure and tools:
LOS (length-of-stay) discounts may be applied for 3–6 nights if beneficial
Use of Rate Rules or Promotions in Guesty is acceptable, provided they integrate with the existing rate strategy, which already handles seasonal pricing
Must respect VRBO’s limitation: LOS discounts cannot be applied using Rate Rules (only listing-level 7-night discounts)
Channel markups:
Airbnb: 22% on accommodation portion
VRBO: 25% on accommodation portion
All guest-facing pricing must reflect these increases accurately
Optional:
Consider adjusting VRBO cleaning fees (e.g., $160–$170) to offset short-stay losses
Testing and verification:
Test booking scenarios across Direct, Airbnb, and VRBO
Provide screenshots showing accurate guest pricing for 2-night and 7-night stays on each platform
Scalability:
Provide a brief written guide showing how to apply the model to other listings by attaching them to the appropriate Rate Strategy, Rate Rules, or Promotions
Limitations:
No new listings are to be created in Guesty (we pay per active listing)
Direct bookings must always be the lowest price after markups and fees are accounted for
Avoid stacking errors between Rate Rules and the listing-level 7-night discount already in place
What We Provide:
Guesty access with the appropriate permission level (Distribution Manager)
Property data sheet for Lotties @ Tuross Head (base rate, cleaning/booking fees, and price targets)
Access to the existing seasonal Rate Strategy in Guesty
Ideal Freelancer:
Strong working knowledge of Guesty
Experienced in configuring LOS rules and channel adjustments for Airbnb and VRBO
Can document a repeatable setup process
Detail-oriented and pricing-accurate
Budget:
Please submit a fixed-price quote for setup and testing of the pricing model for Lotties @ Tuross Head.
Further work may follow if the model performs well, with rollout across our remaining 24 listings.