PurpleIPD Website: SEO, Conversion, Design & Development

Job ID: 39153282

Budget: ₹12,500 – ₹37,500 INR

? Project Title:
Design & Develop an SEO-Optimized, High-Converting Website for PurpleIPD

?️ Project Overview
We are PurpleDocs, a 14-year-old health-tech company that has digitized 20M+ patient records across 16 cities. We specialize in building end-to-end digital solutions for hospitals, covering Historical Records, OPD, and IPD documentation.

Now, we are launching PurpleIPD—a cutting-edge digital IPD solution designed for NABH-compliant hospitals to:

✅ Go Paperless & Eco-Friendly – Eliminate paper-based documentation
✅ Reduce Costs – Save on stationery & admin expenses with digital workflows
✅ Increase Revenue – Earn govt incentives for ABDM patient data submission
✅ Accelerate Discharge Process – Reduce discharge approval time with compliance checklists
✅ Ensure NABH Compliance – Meet audit requirements efficiently & minimize errors
✅ Optimize Operations – Digital workflows improve efficiency across hospital departments

With government policies pushing ABDM adoption and faster HCX-based reimbursements, PurpleIPD is a must-have solution for hospitals looking to streamline their processes, reduce discharge time, and increase revenue.

We need a high-converting, SEO-optimized website that communicates PurpleIPD’s value proposition to hospitals in a clear, compelling, and engaging way.

? Project Scope & Expectations
✅ Website Pages & Features
? 1. Home Page – Strong CTA-driven introduction of PurpleIPD & its benefits
? 2. About Page – Highlights the value for hospitals, including Eco-friendliness, Cost Savings, Compliance, Revenue Growth, & NABH Optimization
? 3. Features Page – Showcases PurpleIPD’s key functionalities
? 4. Pricing Page – Simple & transparent pricing breakdown with a “Get a Custom Quote” option
? 5. FAQ Page – Addresses common concerns of hospital administrators & IT teams
? 6. Case Studies/Testimonials Page – Success stories from hospitals using PurpleIPD
? 7. Blog/Resources Section – Educational articles on hospital digitization, NABH compliance, & ABDM adoption
? 8. Contact Page – Lead capture form with “Schedule a Demo” & “Talk to an Expert”
? 9. PurpleDocs Ecosystem Page – Showcases how PurpleDocs provides a full suite of hospital digitization products, including Historical Data, OPD, and IPD solutions

✅ Technical Requirements
SEO-Optimized ? (Structured URLs, meta tags, schema markup)
Mobile-Responsive & High-Speed Performance ⚡
User-Friendly CMS (WordPress, Webflow, or other cost-effective platform)
Conversion-Optimized ? (Lead gen forms, clear CTAs)
Integration Readiness (Chatbot, CRM, API compatibility)
? Budget & Timeline
? Budget: We are cost-conscious but require high quality. Please provide a cost breakdown (Design, Development, SEO setup, Hosting).
? Timeline:
? Wireframe Approval – Within 5 Days
? First Draft (Homepage + 1 Inner Page) – Within 10 Days
? Full Website Completion – Within 3 Weeks

? How to Apply
To be considered, please include:
✔️ Portfolio (Health-tech / B2B websites preferred)
✔️ Your best price & estimated timeline
✔️ Recommended platform (WordPress, Webflow, etc.) & why
✔️ Any unique features you can offer

? This is a long-term opportunity! We may retain you for future enhancements & marketing pages.
Related categories: Website Design SEO WordPress Wix Canva