Discount Realty Social Media Campaign

I’m a licensed realtor running a discount brokerage that cuts commission rates for sellers and rebates part of our fee to buyers. The concept is powerful, but I need stronger visibility online. I’d like you to take over day-to-day posting on Facebook, Instagram and LinkedIn, crafting a friendly voice that quickly explains the savings and motivates people to reach out.

Here’s what I’m after: create a cohesive mix of eye-catching images, short videos and concise text posts, then schedule them at optimal times. Each piece should highlight either our reduced listing commission, the buyer rebate, or recent success stories, always ending with a clear call to action. I already have brand colours, photos and basic market stats—feel free to enhance them in Canva or your preferred editor and, if you shoot simple reels or motion graphics, even better.

I’d like a rolling content calendar, at least three posts per week on each platform, with copy, visuals and suggested hashtags ready for approval in advance. Once approved, you’ll publish through Business Suite or another scheduling tool and monitor basic engagement so we can tweak the message if needed.

Deliverables I need to review weekly:
• A one-page calendar outlining post dates, topics and asset links
• Finalised graphics or video files plus captions and hashtags
• A short engagement recap (reach, clicks, comments)

If you have real-estate or lead-gen experience on social, please mention it along with examples. Let’s get this cost-saving message in front of more buyers and sellers.