Marketing Plan Implementation Specialist

Job ID: 39585666

Budget: $15 – $25 CAD

Project: Fractional Marketing Support – Launch of The Legacy Blueprint™
About Us:
Pretium Wealth Management is a boutique, purpose-driven financial advisory firm led by Nesrine Jabbour. We specialize in wealth management for entrepreneurs, professionals, and families who care deeply about legacy, clarity, and values-based financial planning.

As part of our thought leadership and content expansion, we are preparing to launch The Legacy Blueprint™—a digital course and client experience designed to help women and couples align their wealth with purpose and plan across generations.

Project Scope:
We’re seeking a fractional marketing professional (freelancer or short-term contract) to help bring this offering to life across digital channels. This is a hands-on role focused on strategic launch planning, content execution, and audience growth.

Goals of the Project:
Launch and grow awareness of The Legacy Blueprint™ (digital product/course)

Build an engaged waitlist and email list of aligned prospects

Position Nesrine as a thought leader in values-based wealth and legacy planning

Set up a repeatable, evergreen funnel post-launch

Key Responsibilities:
Strategy & Planning

Refine launch roadmap with key dates and content milestones

Define audience targeting and campaign goals (with Nesrine’s input)

Identify opportunities for organic visibility (LinkedIn, email, referrals) and light paid ads (optional)

Content & Copywriting

Write and schedule 3–4 social media posts per week (LinkedIn + optional Instagram)

Draft and format 4–5 email sequences: waitlist welcome, course promo, launch countdown, nurture

Refine landing page copy and lead magnet positioning

Support content repurposing (from workshops, webinars, speaking engagements)

Design & Setup

Use Canva or oversee visual assets for lead magnet, landing page, and email headers

Light website/landing page editing (ConvertKit, Squarespace, or similar)

Ensure brand voice and visuals are consistent, elevated, and professional

Ideal Fit:
5+ years experience in marketing, ideally with a background in online education, coaching, or professional services

Excellent copywriter with a strong emotional tone and strategic thinking

Familiar with marketing tools like ConvertKit, Canva, LinkedIn scheduling, landing page builders

Bonus: experience supporting women-led businesses or values-based brands

Project Timeline & Commitment:
Project Length: 6–8 weeks with option to extend

Start Date: ASAP (July or early August preferred)

Time Commitment: ~10–15 hours per week

Compensation: Competitive hourly or flat rate (please include your proposal)

How to Apply:

Brief intro about you and why this project resonates

2–3 samples of relevant work (especially in course launches or content strategy)

Your proposed rate and availability