Market research in hotel & resort industry.

Job ID: 32345605

Budget: $250 – $750 USD

We are looking for an expert to do a market research of a resort in Oman.

Market research scope of work.
- Geographical Location Analyses (Facilities near the area of project,Seasonal Periods & events, Closest cities etc..)
- Market size (Total sales over specific period of time,Number of Omani visit the place,Number of tourists visits this place,Occupation rate, KPI’s etc and analyze the data giving.
- Analyze and study the market performance, and industry growth.
- Analyze the market trends in the resort industry.
- Competitor analysis (Analyze the competition among the resorts nearby regarding their strength, weakness, facilities, activities based on:
1. Hotel size & stars.
2. Amenities
3. Location
4. Audience or target people.
5. Marketing strategy.
6. Events.
7. Social Media presence.
8. Prices.
9. Shops & open market.
10. People feedback.
11. Room types.
12. Food & beverage diversity & rating.

- Positioning strategy
- Target Market.
- Operational plan (Possible operational companies for the resort, including their services, costs).
- Business Plan for the investor.

Requirements:
Research Language: English
Some data will be provided by us.
Must have an experience in resort or hotel industry.
You might suggest your scope of work based on your experience.