Market research in hotel & resort industry.
Budget: $250 – $750 USD
We are looking for an expert to do a market research of a resort in Oman.
Market research scope of work.
- Geographical Location Analyses (Facilities near the area of project,Seasonal Periods & events, Closest cities etc..)
- Market size (Total sales over specific period of time,Number of Omani visit the place,Number of tourists visits this place,Occupation rate, KPI’s etc and analyze the data giving.
- Analyze and study the market performance, and industry growth.
- Analyze the market trends in the resort industry.
- Competitor analysis (Analyze the competition among the resorts nearby regarding their strength, weakness, facilities, activities based on:
1. Hotel size & stars.
2. Amenities
3. Location
4. Audience or target people.
5. Marketing strategy.
6. Events.
7. Social Media presence.
8. Prices.
9. Shops & open market.
10. People feedback.
11. Room types.
12. Food & beverage diversity & rating.
- Positioning strategy
- Target Market.
- Operational plan (Possible operational companies for the resort, including their services, costs).
- Business Plan for the investor.
Requirements:
Research Language: English
Some data will be provided by us.
Must have an experience in resort or hotel industry.
You might suggest your scope of work based on your experience.
Market research scope of work.
- Geographical Location Analyses (Facilities near the area of project,Seasonal Periods & events, Closest cities etc..)
- Market size (Total sales over specific period of time,Number of Omani visit the place,Number of tourists visits this place,Occupation rate, KPI’s etc and analyze the data giving.
- Analyze and study the market performance, and industry growth.
- Analyze the market trends in the resort industry.
- Competitor analysis (Analyze the competition among the resorts nearby regarding their strength, weakness, facilities, activities based on:
1. Hotel size & stars.
2. Amenities
3. Location
4. Audience or target people.
5. Marketing strategy.
6. Events.
7. Social Media presence.
8. Prices.
9. Shops & open market.
10. People feedback.
11. Room types.
12. Food & beverage diversity & rating.
- Positioning strategy
- Target Market.
- Operational plan (Possible operational companies for the resort, including their services, costs).
- Business Plan for the investor.
Requirements:
Research Language: English
Some data will be provided by us.
Must have an experience in resort or hotel industry.
You might suggest your scope of work based on your experience.
Related categories:
Business Plans
Business Analysis
Market Research
Data Analysis
Competitor Analysis