geographic

CAGE, is an acronym which stands for... Cultural, Administrative, Geographic and Economic. It was suggested by Pankaj Ghemawat for businesses to have a machanism to assess the distances between various countries for global expansion.
According to Pankaj(2001) businesses should look beyond a country's sales potential and consider the problem impact of distance when when choosing firms.
https://www.researchgate.net/figure/The-CAGE-framework-Prof-Pankaj-Ghemawat-IESE_fig5_354022814
Task: Assume the role of a international consulting team working for government agency that is seeking to develop new international market opportunities for an industry/sector (care home in Nigeria)since this kind of sector/business is not common in Nigeria Using the Cage Model (presented in week 1), your presentation will focus on:
The distance (actual/perceived) between Nigeria and Northern Ireland , you will be highlighting the opportunities and challenges for your industry/secto in Nigeria forcusing more on the Geographic.. the geographic should take minimum of 600 words
since the cage work is ( https://www.researchgate.net/figure/The-CAGE-framework-Prof-Pankaj-Ghemawat-IESE_fig5_354022814