Comprehensive 3-Year Baby Milk Business Plan

I'm looking for an experienced business planner to help create a detailed business strategy for my upcoming baby milk infant formula brand in Saudi Arabia. I'm targeting a wide range of age groups, from newborns to toddlers, including specialty formula.

Key Elements:
- **Market Analysis**: This should outline the current market situation in Saudi Arabia, including competitors, market size, and trends.
- **Financial Projections**: The business plan should include detailed financial projections over the next 3 years. This will be crucial for securing investments and planning our growth.
- **Marketing Strategy**: I need a comprehensive marketing plan that will help us effectively reach our target audience in Saudi Arabia.
- **Pricing Structure Strategy**: Your expertise in developing competitive pricing strategies will be highly valued.
- **Field Force Team Structure**: I would like you to help in designing a field force team structure that will be responsible for our distribution and sales.

Distribution Channels:
- **Supermarkets**: I plan to have my products sold in major supermarkets in Saudi Arabia.
- **Pharmacies**: Pharmacies are a key distribution point for baby products, and I'd like to tap into this channel.
- **Online Platforms**: With the rise of e-commerce, having an online presence is essential.
- **Private Hospitals**: Establishing a presence in private hospitals will help us build trust with new parents.

Ideal Candidate:
- An experienced business planner or consultant with a proven track record in the FMCG sector, particularly in the baby products niche.
- Knowledge of the Saudi Arabian market is a plus.
- Excellent analytical and financial modeling skills.
- Strong marketing background.
- Previous experience in designing distribution strategies and field force team structures will be beneficial.