Wellness Smart Ring Branding Architect
Budget: $250 – $750 USD
Project Title
Branding & Visual Identity for a New Health Smart Ring (EU Market)
Project Description
We are preparing the launch of a health and wellness smart ring for the European market, starting with France / Belgium / Switzerland. The product is positioned as a simple, elegant, and affordable alternative to Oura Ring.
The mobile application is ready, and the hardware is nearly finalized. We are now looking for a solo branding freelancer (not an agency) to create a complete brand identity that will allow us to sell the product online.
This product is not a medical device. The branding must avoid any medical or clinical positioning, claims, or terminology.
Product Overview
The ring allows users to track everyday wellness data such as:
Heart rate
Blood oxygen (SpO₂)
Stress levels
Sleep quality
Movement and physical activities
There is no subscription model. The product is sold as a one-time purchase.
Target retail price: 90–150 €, significantly lower than Oura Ring.
Brand Direction
The brand should feel:
Minimal and clean
Premium but accessible
Lifestyle and wellness oriented
The tone should be modern and credible, without appearing medical or overly technical.
Scope of Work
Branding
Brand name creation
Logo design
Color palette and typography
Brand guidelines / brand kit
Digital Assets
Website or landing page design for product sales
Marketing visuals (social media assets, basic advertising visuals, website banners)
Out of Scope
Packaging design
Mobile app UI or redesign (already completed)
Branding & Visual Identity for a New Health Smart Ring (EU Market)
Project Description
We are preparing the launch of a health and wellness smart ring for the European market, starting with France / Belgium / Switzerland. The product is positioned as a simple, elegant, and affordable alternative to Oura Ring.
The mobile application is ready, and the hardware is nearly finalized. We are now looking for a solo branding freelancer (not an agency) to create a complete brand identity that will allow us to sell the product online.
This product is not a medical device. The branding must avoid any medical or clinical positioning, claims, or terminology.
Product Overview
The ring allows users to track everyday wellness data such as:
Heart rate
Blood oxygen (SpO₂)
Stress levels
Sleep quality
Movement and physical activities
There is no subscription model. The product is sold as a one-time purchase.
Target retail price: 90–150 €, significantly lower than Oura Ring.
Brand Direction
The brand should feel:
Minimal and clean
Premium but accessible
Lifestyle and wellness oriented
The tone should be modern and credible, without appearing medical or overly technical.
Scope of Work
Branding
Brand name creation
Logo design
Color palette and typography
Brand guidelines / brand kit
Digital Assets
Website or landing page design for product sales
Marketing visuals (social media assets, basic advertising visuals, website banners)
Out of Scope
Packaging design
Mobile app UI or redesign (already completed)