Swiss FinTech Branding & Logo
Budget: $250 – $750 USD
I need a comprehensive visual identity for a new Swiss-based FinTech firm. The look should feel solid, established and distinctly Swiss, leaning toward a traditional aesthetic rather than the ultra-modern style common in the sector. Blue and white must anchor the palette; every application—from pitch decks to signage—should reference these two colours consistently.
Scope of work
• Design a primary logo plus responsive variants (horizontal, stacked, monochrome, favicon).
• Establish a complete colour system with CMYK, RGB, HEX and Pantone values built around the approved blue-and-white core.
• Select or customise typography that pairs well with the logo and carries across print and digital assets.
• Produce a concise brand-guidelines PDF explaining correct and incorrect uses, clear-space rules, and accessibility contrasts.
• Supply ready-to-use templates for business cards, letterhead, email signature and basic social-media headers.
Deliverables must arrive in both editable vector formats (AI, EPS, SVG) and web-ready PNG/JPG. Final approval will be based on how well the design conveys Swiss reliability and financial trustworthiness while remaining practical for multi-channel deployment.
Scope of work
• Design a primary logo plus responsive variants (horizontal, stacked, monochrome, favicon).
• Establish a complete colour system with CMYK, RGB, HEX and Pantone values built around the approved blue-and-white core.
• Select or customise typography that pairs well with the logo and carries across print and digital assets.
• Produce a concise brand-guidelines PDF explaining correct and incorrect uses, clear-space rules, and accessibility contrasts.
• Supply ready-to-use templates for business cards, letterhead, email signature and basic social-media headers.
Deliverables must arrive in both editable vector formats (AI, EPS, SVG) and web-ready PNG/JPG. Final approval will be based on how well the design conveys Swiss reliability and financial trustworthiness while remaining practical for multi-channel deployment.