Sport Eyewear Branding Assets

I’m preparing to launch a new sports-focused glasses line and need a cohesive set of visual assets that all speak the same modern, sleek language in a strictly black-and-white palette.

Scope of work
• One master brand logo that will headline all communications.
• Two to five derivative model logos that feel related to the master mark while giving each frame its own personality.
• Four spec-centric logos (for example: lens tech, frame material, UV protection, impact resistance) that can live on packaging and web.
• A small family of easy-to-read pictograms matching those spec logos for quick-glance use on hangtags and product cards.

What I’m looking for
Clean, contemporary lines that hold up well in both digital and embossed/engraved applications. Because we’ll be keeping everything monochrome, the form and negative space need to do all the talking—no gradients or color tricks. Final artwork should arrive in fully editable vector files (AI/SVG) plus PNG/JPG exports for immediate use.

If you’re comfortable building a tight brand system in Illustrator or similar, with an eye for sport-tech minimalism, I’d love to see your approach and a couple of relevant portfolio pieces.